Stacy Nelson Email & Phone Number

Glasgow, Scotland, United Kingdom

I worked with young people from primary 1 to age 18 at "probably the best youth club in the world". As a calm and effective communicator, I often used my experience of classroom teaching to manage behaviour and build relationships with young people at the club. I am also highly organised, and put these skills to use in arranging groups and itineraries for summer trips with over 50 children. Main duties include:* Planning and running sessions for our young people during school holidays and after school as part of a strong team.* Contributing to session evaluations for Upshot, and reflectively applying this information to improve our community service.* Arranging meals and snacks and generally taking care of the young people in our care.* Managing groups, cash, paperwork, and sustenance for trips both locally and further afield.* Facilitating arts and crafts, physical activity, outdoor play, and creative games.

I was part of the small marketing team for a company providing workplace consultancy, design and build. My main responsibilities included creating and publishing blogs and case studies for the website; designing and implementing an Instagram strategy; and creating and managing LinkedIn advertising campaigns.

I plan and deliver lessons to classes ranging from S1 to S6; developing critical thinking and analysis skills in young learners, and guiding them through appropriate SQA qualifications. Responsibilities include:• Tracking and monitoring the progress and behaviour of young people throughout the school.• Building relationships with learners, peers, and stakeholders to ensure the best outcome for all.• Planning lesson content that is accessible to all learners by making it compelling, concise, and clear.• Managing my time and resources effectively to meet the deadlines and demands within the busy education sector.• Building excellent communication skills to drive consistent learning in the classroom; productive collaboration with my peers and management; and delivering written and verbal reports to parents.• Putting the needs of learners first, above all else.

* I taught BGE and SQA English and literacy curriculums to classes S1-S6.* I managed a small caseload of students in a guidance capacity. * I was instrumental in the launch of the school's first LGBTQI+ group, aimed at providing a safe space for LGBTQI+ young people and allies to socialise, discuss issues, and make change throughout the school.

Glasgow, United Kingdom

I began volunteering with Pavillion to facilitate my move into teaching. I was promoted to sessional staff during my studies, and later returned to work with the youth club for summer 2023.

Glasgow, United Kingdom

I was part of the digital marketing team for a large, Glasgow-based marketing agency. The role encompassed two disciplines: SEO (Search Engine Optimisation) and Analytics. Responsibilities included:• Using analytical data to inform gaps or areas of weakness in client content and developing sitemaps and content plans to target key areas in line with business objectives and desirable.• Briefing and/or writing digital content based on this analytical data.• Supporting business objectives by researching and writing pitches for new and existing clients.• Presenting data-driven pitches and reports to clients and internal stakeholders.• Developing marketing strategies based on analytical data; particularly using Google Analytics and other web tools to monitor and improve effectiveness.• Guiding and mentoring colleagues in writing effective SEO content for clients.• Adapting press releases for digital channels such as blogs, landing pages, or social media.• Working collaboratively with multi-disciplinary teams such as PR and Social Media to ensure a consistent and tailored approach for all clients.• Developing my knowledge of UX best practices to ensure simple accessibility for all users.• Working with a variety of content systems such as WordPress and Joomla!

Glasgow

Creating and implementing SEO strategies for national clients.TASKS► Link profile management► Link building► Content strategy development► Keyword research► Competitor analysis► Technical SEO► Local SEO strategy and implementation► Analytics and reporting using a variety of tools► Pitching for new business► Demonstrating ROI in reporting

Glasgow, United Kingdom

Part of a specialised team within the SEO team, my role is to create off-site content and linking opportunities for a variety of clients.

Glasgow, United Kingdom

Moore Legal Technology provide a complete and bespoke online marketing service for law firms and professional services.SKILLS✓ Social media marketing – best practices, tools, and analytics.✓ SEO – I have a great knowledge of on- and off-page SEO practices, including Local SEO.✓ Copywriting – including Tweets, social updates, ad copy, blogs and online content✓ Copy editing – conducting final reviews of blogs and websites before publishing✓ Communication – whether I’m Tweeting, emailing, on the phone with a client or delivering training, I need to ensure my communication skills are up to scratch.✓ Legal knowledge – in the year I’ve been working here, I’ve learned loads about Scottish and UK law, and I continue to learn more every day.✓ CMS – Joomla! and Wordpress.✓ Account management – I am the dedicated point of contact for a number for clients, to ensure the best possible customer experience.TASKS► Social media marketing for law firms and businesses across all relevant platforms► Local SEO► Copywriting for search engine optimisation and user experience► Dedicated account manager for some of our top clients► Providing training sessions for clients on all aspects of personal and business social media► Training colleagues on best practices

Glasgow

talkholiday is a travel social network that puts you in touch with people going to your destination, and with people who have been there, done that and can provide real-time, real life reviews and advice. Sign up at at talkholiday.comTASKS► Community Management: managing social media streams – Facebook, Twitter and LinkedIn.► Agency Liaison: first point of contact at talkholiday for web designer and marketing agency.► Content Management

Melbourne, Australia

WOMAN.com.au brings people, places, resources and happenings together in one place. Our chief focus is on enabling and inspiring women to achieve their goals, with an emphasis on careers, business and lifestyle.TASKS► Editorial Assistant – proofreading and editing submissions, maintaining consistency of writing style in accordance with website standards► Author – co-authored a featured article for the website: http://www.woman.com.au/copywriting-collective-apostrophe/► Website management – taking the reigns while founder, Robelen Bajar helped her family during Typhoon Haiyan. Read more: https://www.linkedin.com/pulse/article/20141109204528-1830588-i-handed-over-thousands-of-dollars-to-a-stranger-on-facebook-this-is-what-happened?trk=prof-postSKILLS✓ High standards of written English✓ Writing and creating compelling stories✓ Proofreading and editing✓ Fact checking✓ Content management using WordPress✓ Photography, as featured on the website. Example: http://www.woman.com.au/a-french-affair-in-melbourne/

Glasgow, United Kingdom

I helped members of the Glasgow and Scottish business community to optimise their online presence and digital customer relations, providing a tailored service to a variety of high achieving clients.PROJECTS► Loch Lomond and the Trossachs National Park – I wrote compelling copy for senior executives’ LinkedIn profiles, as well as the company page.► Corlette Consulting – I worked with the CEO to create an optimised personal LinkedIn profile.► Moore Legal Technology – I managed a number of Twitter profiles for companies as part of the MLT team, optimising them to increase marketing effectiveness and customer engagement. I also researched the use of different social media channels and their effectiveness as part of wider marketing campaigns, and presented these findings to the CEO► Social Penguin – blogging for the acclaimed social media powerhouse, Social Penguin. My article was also featured on Social Media Today.► Freelance blogging and copy-editing for SEOSKILLS✓ Writing for SEO - utilising keywords to ensure high search rankings within social media platforms, without compromising copy style and flow✓ Social media community management✓ Communication with clients, and also with their customers through social platforms✓ Working to briefs – approached briefs creatively and flexibly to ensure client satisfaction✓ Research - keeping up to date with current social trends

Glasgow, United Kingdom

I worked on a freelance basis with a number of independent production companies on popular entertainment shows for some of the nation’s biggest broadcasters.PROJECTS► Perfection (Series 3); 12 Yard Productions for BBC2► Eggheads (Series 13); 12 Yard Productions for BBC2► Who Dares Wins (Series 5); 12 Yard Productions for BBC1► In It To Win It (Series 14); 12 Yard Productions for BBC1► The Real Hustle (Series 11); Objective Productions for BBC3► Young Heriot; Koco Drama for BBCSKILLS✓ High level of organisation and administration skills✓ Writing and proofreading - I assisted casting teams in their preparation of short contestant biographies✓ Communication - worked in busy teams in a fast paced, goal orientated environment✓ Customer service - I provided the first point of contact for all visitors and enquiries✓ Initiative - I took the opportunity to take a step up and work with the casting team. I sourced contributors and led them through the application process.

Glasgow, United Kingdom

Zipcar - formerly Streetcar - is a leading pay-as-you-go car rental service in the UK. I was part of the team who helped to launch this pay-as-you-go car rental company in Glasgow; this was the first company of its kind in the city.SKILLS✓ Interpersonal skills - raised brand awareness in Glasgow through face-to-face marketing and promo events✓ Creativity - provided input for events and direct marketing tactics✓ Communication - educated potential customers to convert prospects to sales✓ Customer service - attending events as an ambassador of Streetcar

Pgde Secondary (English), Secondary Education And Teaching

Ma (Hons), Film And Television Studies, 2:1

Activities and Societies: GUST (Glasgow Uni Student TV); Graduation Ball organising committeeThis four year undergraduate course at one.

Education record