Vice President Of Client Insights
CurrentAlexander Babbage is a leading Location Analytics and Insights firm. We specialize in serving clients who own or operate destinations – physical places people go and transact business. Our clients own and operate some of the most innovative experiential destinations in North America including shopping centers, retail, dining, entertainment, tourism, arts, and finance. At Babbage, we help clients understand not only who is visiting their location, but also their frequency, their value, their motivations and how to generate more business from them – by audience, geography and spend. Our proprietary SaaS system, TruTrade® is the definitive platform for analyzing massive mobile data (IoT) at scale to understand who visits specific destinations.