Stacy Brown, Tmp Email & Phone Number

Responsible for marketing and communication activities for the City of Woodstock, as well as the Woodstock Office of Economic Development and Visit Woodstock GA. Create straightforward content for communications programs including newsletters, websites, tool kits, podcasts, and press releases. Manage city and destination marketing social media strategy through various identities across multiple platforms. Coordinate presentation preparation including speeches and talking points, research and analysis of information, and graphic implementation. Design graphics for digital and print advertising and promotions. Manage municipal and destination marketing brands to ensure optimal standards are maintained. Develop and manage marketing strategy including business recruitment strategies, destination marketing and management plan, and municipal communication plan. Acts as press contact for the City of Woodstock, the Woodstock Downtown Development Authority, IN WDSTK, Visit Woodstock GA, and other related entities liaising with Public Safety PIOs as necessary. Provide operations support of the Woodstock Visitors Center and mobile visitors center program including visitor relations initiatives and tourism and downtown programming.

Woodstock, Georgia

Strategically created content for the Office of Economic Development communication programs and projects. Researched and collected data, coordinated project schedules, and maintained numerous project budgets and database distribution lists to ensure high quality deliverables. Assisted in the promotion of the downtown area and city with regards to tourism, marketing, historic preservation, and community information. Led the creation of marketing materials including travel guides, maps, and calendars.

Woodstock, Georgia

Wrote and edited content for economic development programs and projects. Created content for the destination marketing website and social media strategy. Supported operation of the Woodstock Visitors Center including visitor relations, inventory and sales of goods, and facility maintenance.

Greater Atlanta Area

A charming shop on wheels and online store carrying the best gifts, foods, jewelry and decor by brands and makers established in the South.Member of the American Mobile Retail Association.At the time of launch in May 2014, Dixie Avenue was the first mobile gift store in the nation.Sales achievements include being named to international inspirational gift manufacturer Glory Haus’ top 50 retailers in 2013 and top 100 retailers in 2014.

Marietta, Georgia

Met Georgia Department of Economic Development Tourism Division requirements for Regional Visitor Information Center status by tracking and reporting vital statistics. Greeted and assisted hundreds of visitors per week sharing information tailored to their interests receiving regular positive and enthusiastic online reviews.Maintained inventory of 250+ local and regional brochures and periodicals. Instituted digital inventory system for tracking and literature replenishment.Managed schedule of 30 volunteers. Created comprehensive training guide.Built online store to enhance organization’s thriving website.Increased merchandise sales and brochure distribution by redesigning center layout.Executed personnel searches and trained new team members.

Greater Atlanta Area

Providing strategic social media management and content creation for brands established across the Southeast. Provided outsourced services to small businesses in the areas of bookkeeping and reporting, marketing, and public relations.Clients include custom home builders, property management companies, real estate developers, homeowners associations, asset management companies, restaurants, and retailers in four metro Atlanta counties and three Southern states.Developed and implemented campaigns for email, online advertising, search engine optimization, and direct mail.Preserved brand integrity by monitoring the consistency and quality of marketing content.Designed graphics and content for effective in-store merchandising and online advertising.Composed publicity, web content, advertising copy, and publications for internal and external audiences.Conceptualized, planned, and executed original designs for websites.Used site analytics and metrics to define and measure success. Composed effective accounting reports summarizing accounts payable and receivable data.Balanced monthly general ledger accounts to accurately record cost and month end accruals.

Marietta, Georgia

Led 5 member staff and supported 30 member board of directors in effort that raised 15 million dollars in funding, assets, and artifacts including a portion of the Berlin Wall, a C-141 Starlifter, a C-130 Hercules, and a Lockheed JetStar.Forged partnerships with the United States Air Force and Air Reserve, major corporations, nearby universities, local museums and community education programs to advance the organization’s STEM education objectives.Created all print and online marketing materials and fundraising collateral documents.Orchestrated large-scale fundraising events in challenging locations i.e. aircraft hangars and construction sites which raised significant funds and greater community awareness.Managed consultants, tracking their progress and representing the company in the favorable resolution of a mediated contractual dispute.Administered compensation, benefits and performance management systems.Compiled financial reports pertaining to cash and in-kind receipts, expenditures, and profit and loss.Oversaw the development and daily performance of computer systems creating databases and network accounts.

Atlanta, Georgia

Processed and tracked corporate and partnership tax returns.

Managed classrooms and provided instruction according to plans prepared by teacher. Utilized appropriate procedures for student safety and welfare as well as appropriate behavior management strategies.

Cleveland, Tennessee

Wrote and distributed press releases about fundraising campaigns and milestones in the development of the museum. Created advertisements for events and provided event management support do the Director of Marketing.

Master Of Public Administration - Mpa

Master Of Arts - Ma, Integrated Global Communication

Bachelor Of Arts, Communication

Activities and Societies: Student Government Association, Student Leadership Council, Rotaract, Symphonic Band