Online Marketing Specialist
CurrentResponsible for owned digital channels for Rapid Tools, primarily www.rapid.com. In Fall 2018 I finalised the project to re-design and re-structure the current website. Working with impact mapping to make the site end-user centric. I work both operationally and strategically with our channels. Meaning at the same time as I am responsible for developing a plan, for what content we need to create and how, I'm also working hands-on with EPI server to publish content on the platform.Responsible for creating a strategy to optimise content on third-party e-commerce channels, used as sales support for sales team across Europe. Deliver to the organisation in workshops and other training material.Working with sales channel Amazon (UK) to optimise content and develop the channel.