Managed and directed Product Management team with direct responsibility of process standardization across business segments.Ensured development of new product launch strategies across all core corporate segments.Instituted disciplined VOC, trade focus, and other end user focused programs to ensure product launches were built to address industry pain points and create points of differentiation.

Created and managed a new organization that built CFS Brands ability to use innovation as a competitive advantage. Project Management Office drove orchestration across international factories and hundreds of internal and external contributors to help deliver dozens of projects, totaling over $75MM.Launched project tracking, accountability, risk management tools and worked with individual contributors and teams to increase project and program performance, improving profitability by $3MM+.Built, from the ground up, a high performing PMO that helped increase the pace of innovation launches from $2 million to $37 million. Increasing on time delivery from 20% to 68%.

Led smallwares product management product development and maintenance.Led a pilot program instituting new product and end of life forecasting as well as product rationalization process. Efforts allowed organization to better utilize manufacturing capacity and inventory, and eliminate lost sales due to unplanned demand.Instituted a category branding program to improve brand awareness and reduce commoditization of product line. Giving an umbrella-brand to previously disconnected product line will improve sales team conversion efforts across multiple categories at key distribution customers.

Leadership and reasonability over product development and maintenance of all back of house product categories.

Drive strategy and tactics for Fast Fixin' frozen food brandOversee and execute brand P&L to ensure profitabilityFacilitate information flow across business units to drive innovation and product launches/improvementWork with creative agencies to deliver consumer focused packaging, point-of-sale, and other communicationCollaborate with sales and trade marketing teams to continue distribution growth for brand

Spearheaded tactics for White Owl’s cigar business growthOrganized and implemented consumer focus groups in multiple cities to gain consumer insightsCollaborated with multiple teams on White Owl cigar product launchesSupervised creative agency and sales force to deliver consumer-focused point of sales materialsOrchestrated export cigar and pipe tobacco businesses in Latin America, Europe, Asia, and AustraliaLed Cigar World sampling initiative to drive consumer trial and brand loyalty and recognition.Analyzed trade, consumer research and pending FDA regulations to ensure future

Brainstorm with R& D on future innovations, stimulating development of multiple productsOrchestrate export cigar and pipe tobacco businesses in Latin America, Europe, and Australia, resolving global business issues and selling 9-16 million cigars annuallyManage transition of entire White Owl Blunts and Cigarillos product lines to award-winning FoilFresh packagingLead Cigar World sampling initiative to drive consumer trial and brand loyalty and recognition

Managed camcorder accessory business and alkaline battery businessManaged yearly Imaging Department store reset for 650 storesCollaborated with 14 consumer electronics vendors, launching new technologies, developing national promotions, and optimizing assortment strategiesLed teams in creation of in-store displays and environments, enhancing customer experience and maximizing space productivityPartnered in creation of marketing campaign involving TV ads, weekly circulars, on-line and store promotions, displays, demonstrations, and direct mailers, driving camcorder and accessory business

Led implementations of QSight hospital inventory tracking software in hospitals; consulted hospital staff on interface rollouts for patient billing and admissions, inventory, and ordering, reducing expired inventoryEducated hospital staffs on QSight, resulting in 35 departments implementing system in their hospitalsManaged projects in hospitals, utilizing Owens & Minor Systems solutions and generating dollar and time savingsDirected physical inventory teams in Baylor Hospitals (Dallas and Irving). Reconciled pricing data and unit of measure issues / discrepancies to help staff arrive at true inventory numbers

Managed vendor relationships for prepaid wireless products and Circuit City’s 2-way radio and GPS Unit business, developing strategies for financial goals, contract issues, and advertising budgetsConsulted with Store Operations and Training to create and implement innovative selling strategiesDirected Inventory Team on product purchases, assortments, promotions and changes in product lines, based on sales forecasts and historical trendsManaged inventory of wireless phones to meet set budgets and inventory turn goals.Expedited product launches from vendorsForecasted projected demand and placed order to each vendor in timely mannerManaged and monitored store inventory levels for approximately $205 million in computer hardware and accessory retail items in over 600 stores, exceeding expectations Oversaw customer returns and service issues; supervised warehouse and front counter area