Stanislav Androsov personal email
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As a seasoned marketing professional with over 8 years of industry experience, I am dedicated to driving innovation and results in the ever-evolving landscape of digital marketing. My expertise spans across various domains, including native advertising, special projects, integrations into games and applications, social media marketing (SMM), and more.My career journey has allowed me to gain invaluable insights from both sides of the marketing spectrum – I've thrived in advertising agencies and have had the privilege to work directly with clients. This dual perspective has honed my ability to understand and meet diverse marketing needs effectively.One of my passions within the marketing realm is esports, an exciting and rapidly growing sector. My experience in esports marketing has enabled me to leverage my knowledge and creativity to connect with this dynamic and engaged audience.Additionally, my expertise extends to the mobile marketing arena, where I've executed successful campaigns and strategies that capitalize on the ever-increasing prevalence of mobile devices.I am driven by a relentless commitment to staying at the forefront of industry trends, leveraging cutting-edge technologies, and fostering collaborations that result in exceptional marketing outcomes.Let's connect and explore opportunities to bring your marketing initiatives to new heights. Together, we can create memorable campaigns and drive growth in today's digital landscape.
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Marketing AnalystAppcake Jan 2023 - PresentMoscow, RussiaThe company is engaged in the creation and promotion of mobile applications. As a marketing expert I:✔ Optimized advertising materials to increase CTR at all stages of the funnel - from transitions from advertising to application installations and subscriptions.✔ Managed the marketing department, providing topic analysis, competitive research work, and creation of technical assignments for designers and developers.My efforts contributed to increasing the effectiveness of marketing campaigns and the quality of developed applications. Also, the process of preparing and transferring materials to other departments was improved and optimized, which made it possible to speed up the work and improve the quality of the marketing department. -
Marketing ManagerCtrl Play Jun 2021 - Jan 2022Moscow, RussiaDeveloped 2 esports projects in Russia:1. Summer esports camp for children under 14 y.o.:- launched the project from "zero" in 3 months- 3 groups of 10 people each- conducted communication with external and internal participants- briefed and coordinated design, sales and SMM departments- budgeted the project- developed the creative idea- built the processes of interaction between different departments2. Esports Academy:- rebranded the academy and all its resources (website, social networks)- organized a constant flow of leads for a trial session - conducted an audit of the sales department, built an effective communication strategy- developed special events to promote the academy (online and offline), activities to work with the objections of the TA and popularize esports
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Marketing ManagerM19 Esports Oct 2019 - Mar 2020Moscow, RussiaWorked in several directions:1. Development of advertising projects for brands, including:- creative idea- selection of promotion tools- search for contractors (bloggers, streamers, production studios, etc.)- estimated the budget and the main KPIs 2. Development and promotion of internal products:- market analysis- project development plan- search for foreign contractors (game bloggers in the USA and India)- team management, control of tasks within the teamReason for leaving: closure of the business by the owner -
Digital Media PlannerSocialist Feb 2014 - Sep 2019Moscow, RussiaDevelopment of non-standard digital special projects:1. Integration of brands into games and applications2. Native advertising in video3. Special projects in social networks (VK, OK, YouTube, Instagram)4. Creating separate projects with gamificationTasks:- briefing of clients, developers, studios- development of creative ideas and integration mechanics- preparation of presentations and media plans- KPI forecasting- control of projects at all stagesCase:Integration of Dirol chewing gum into the Avatar appProject objectives:- announce 2 new flavors: for her and for him for a target audience under 18 years old- build the right communication "don't mix it up!"Decision:- integration into the Avataria VK game popular among young people- visual demonstration through the mechanics of the game, what can happen if the user mixes up the gum (he will behave like the opposite gender)- a quest chain of tasks to involve the user in long-term and high-quality communication with the brandResults:- project coverage of more than 1,000,000 users- the most popular promotion in the app of all time- more than 2,500 videos about the campaign from users on YouTube https://youtu.be/dWsWN2OzcN8 and https://youtu.be/XuseVyxgJNw- a lot of fanart http://vk.cc/4cnHWe and http://vk.cc/4cnIo3- all branded in-game items remained with users forever -
Project ManagerJuristudents International Sep 2013 - Feb 2014Moscow / New YorkLaunched an educational project of an American company for the Russian market (for students from Russia who want to get a law degree in the USA):- developed a website- prepared creative materials for placement in Moscow universities
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Junior Special Project ManagerAdvance Digital Apr 2013 - Jul 2013Moscow, Russian FederationDeveloped and supported special digital projects from the idea to the report to the client.
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StudentSouthampton Solent University Oct 2009 - Jul 2012Southampton, United KingdomCourse content:➢ Introduction to Advertising ➢ Creative Thinking and Reflective Learning ➢ The Language of Advertising ➢ Creative Concepts and Visualization ➢ Marketing Fundamentals ➢ Inside Brands ➢ Application of Creative Problem Solving Techniques ➢ Marketing Communications ➢ Cultural Influences ➢ Creative Concepts: Art Direction and Copywriting ➢ Copywriting ➢ Digital Media➢ Direct and Digital Marketing➢ Not for Profit Advertising➢ Account Management and Planning➢ Agency Simulation
Stanislav Androsov Skills
Stanislav Androsov Education Details
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Advertising -
Warwick University Foundation YearSocial Sciences
Frequently Asked Questions about Stanislav Androsov
What company does Stanislav Androsov work for?
Stanislav Androsov works for Appcake
What is Stanislav Androsov's role at the current company?
Stanislav Androsov's current role is Marketing manager.
What is Stanislav Androsov's email address?
Stanislav Androsov's email address is st****@****ail.com
What schools did Stanislav Androsov attend?
Stanislav Androsov attended Southampton Solent University, Warwick University Foundation Year.
What are some of Stanislav Androsov's interests?
Stanislav Androsov has interest in Social Services, Children, Politics, Education, Environment, Science And Technology, Human Rights, Animal Welfare.
What skills is Stanislav Androsov known for?
Stanislav Androsov has skills like Digital Marketing, Advertising, Copywriting, Social Media, Facebook, Photoshop, Marketing Communications, Social Media Marketing, Social Networking, Indesign, Direct Marketing, Online Advertising.
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Stanislav Androsov
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