Stanislava Todorova Email and Phone Number

Supporting start-ups with:•Project management•Strategies for sustainable growth•Streamlining operations•Setting up financial KPIs•Executive consulting

•Led the expansion of felmo’s service in 17 new cities in German, bringing it to a total of 33•Owned supply-side growth: vet hiring, onboarding of new vets, a traineeship for junior vets•Managed a team of 14 FTE •Portfolio management of all hired vets and finding the best strategy for growth in each city 90 new vets hired in 6 months for key cities, resulting in a 80% growth in appointment revenue•Established a cost-conscious mentality in a hyper-growth stage

•Managed end-to-end business operations•P&L ownership and cash flow management•Overlooked new initiatives for revenue generation •Led a team of 30 FTE (account management, publisher management, sales) •Process optimization and efficiency•Cost optimization – managed to consistently reduce costs over 3 quarters and ensure that the company is cost-covering •Active collaboration with product/tech to create new features for internal and external products

•In charge of introducing new products, internal tools and go-to-market media solutions to drive company growth •Acted as a bridge between all business departments and product/tech •Project manager for one of the biggest revenue drivers for the company that contributed to 35% of company GP (6-figures per month)•Drove business growth and gave feature requirements. Achieved 500% GP growth within 6 months •Managing the account management team in charge of agency and affiliate marketing clients

•Managed Glispa’s publisher management team in HQ Berlin and Beijing China (9 FTE) - achieved 70% GP growth (Q on Q)•Coordinated all projects around strategic supply channels – including programmatic media buying, burst promotion, playable ads, carrier app traffic•Cooperated with tech and product teams for improvement of internal campaign management tools •In charge of the communication with newly acquired companies and integration of their solutions in Glispa’s product offering •Portfolio management and diversification of 1000+ traffic sources for mobile marketing campaigns

•Created media plans for top clients - 7-figure monthly budgets •Ensured 100% budget spend for mobile marketing campaigns while fulfilling clients KPIs •Led a team of 3 FTE •Coordinated the demand and supply teams in Beijing and Berlin

•Developed Glispa’s app ranking solution - gBoost from scratch•Grew monthly GP from €10k/month to €150k/month within 1 year•Owned media planning and campaign execution of up to 6-figure budgets •Led a team of 2 FTE•Supported business development by preparing tailor-made media proposals •Managed all marketing initiatives related to gBoost (case studies, media decks, flyers, etc.)

•In charge of Trademob's app ranking solution- smartBoost, helping mobile apps reach a profit-maximizing rank in the App Store in the most cost-efficient way •Grew revenue to €3mill/year (30% of total company revenue)•Media planning, campaign optimization and analysis •Led a team of 2 FTE

•Supported the development of Trademob’s app ranking solution Smartboost•Media planning, execution and optimization of app ranking marketing campaigns for mobile applications (iOS and Android) •Conducted post-campaign analyses•Grew the portfolio of ad publishers

•Responsible for a portfolio of media partners: building relations, negotiating mutual promotion, securing partnerships•Established media partnerships with international student organizations and NGOs