- Supported Chief Risk Officer in managing Wealth and Product Distribution Risk, enhancing compliance and risk engagement.- Implemented CIRO Client Focused Reforms (CFR) requirements and new internal review program, ensuring sales suitability.- Provided risk oversight on key initiatives, enhancing KYC cycle and Investor Profiling platform, development of the ESG solutions for retail investors, and completion of CIRO Sales Compliance Exam with positive feedback from the regulator.-… Show more - Supported Chief Risk Officer in managing Wealth and Product Distribution Risk, enhancing compliance and risk engagement.- Implemented CIRO Client Focused Reforms (CFR) requirements and new internal review program, ensuring sales suitability.- Provided risk oversight on key initiatives, enhancing KYC cycle and Investor Profiling platform, development of the ESG solutions for retail investors, and completion of CIRO Sales Compliance Exam with positive feedback from the regulator.- Monitored and resolved wealth lending portfolio issues, maintaining lending guidelines to address regulatory requirements. Show less

- Drove the business proposition and grew the investment products business with alignment to the Group’s Wealth strategy.- Introduced Money Market funds and new wrap accounts to brokerage clients to deepen client relationships.- Presented compelling business cases to stakeholders for digital transformation, securing approval for new trading platform that enhances user experience and drove client engagement.- Conducted market analysis to identify best practice and completed… Show more - Drove the business proposition and grew the investment products business with alignment to the Group’s Wealth strategy.- Introduced Money Market funds and new wrap accounts to brokerage clients to deepen client relationships.- Presented compelling business cases to stakeholders for digital transformation, securing approval for new trading platform that enhances user experience and drove client engagement.- Conducted market analysis to identify best practice and completed end-to-end review on sales process, shortening sales completion time and uplifting transaction volume. - Led Product Governance Forum, ensuring product due diligence and timely reporting of key product metrics. Show less

- Responsible for the management of Equity business across online and offline channels for DBS Private Bank, Treasures Private Client and Consumer Banking Group (CBG). - Led successful migration of brokerage business retaining over 70% of clients’ AUM, enhancing client trust.- Implemented Equity Specialists and Dealing Team model, improving client support and service efficiency.- Revised pricing strategy aligned with digital goals, launched promotions boosting 24/7 online trading.

- Introduced a new trading and custody platform, leading end-to-end development and regulatory submission.- Launched the first e-Investment Account Opening with mobile App, boosting account acquisition and trading volume.- Developed the first robo-investing fund investment platform, promoting diversified asset allocation to retail investors to boost the mutual fund business- Rebranded securities services to feature multi-market capability, aligning pricing with segment and channel… Show more - Introduced a new trading and custody platform, leading end-to-end development and regulatory submission.- Launched the first e-Investment Account Opening with mobile App, boosting account acquisition and trading volume.- Developed the first robo-investing fund investment platform, promoting diversified asset allocation to retail investors to boost the mutual fund business- Rebranded securities services to feature multi-market capability, aligning pricing with segment and channel strategy. Show less

- Led cross-functional projects to grow deposit business, capturing new business opportunity with CNY exchange relaxation and Shanghai-Hong Kong Stock Connect launch.- Revised deposit strategy to attract 'Main Bank' customers, driving payroll and payment initiatives.- Achieved over 15% YoY growth in payroll deposit balance, enhancing the Bank’s liquidity coverage ratio.

- Managed securities customers portfolio, analyzed market trends, and formulated business strategies.- Conducted detailed pricing and sensitivity studies, implementing a relationship pricing and cost saving program for 1.2 million customers to uplift business margin.- Launched new products and services, including IPO placement service and CNY monthly stocks savings plan.- Introduced innovative trading platforms, enhancing customer engagement and service delivery.

- Evaluated community investment programs, providing insights that improved effectiveness and impact.- Coordinated the Bank’s corporate social responsibility report in the Region and prepared annual reporting to the Group.- Facilitated local partnerships, executing community projects with significant outcomes.

- Supported Head of Wealth Management to drive multi-product and cross-channel strategies to meet business target- Developed regulatory-compliant process for launching the first online bond trading platform in retail banking.- Coordinated with stakeholders across regions to develop and launch a financial planning platform, boosting sales opportunities and customer engagement.

Assistant Manager Special Projects, Development and Planning (2009)- Assisted top management of retail banking to formulate and execute the strategic business and people strategies.- Reviewed HR policies and measures and developed creative and engaging staff communication and activities in response to Group’s Global People Survey. Assistant Manager Direct Acquisition, Wealth Management (2008-09)- Developed and implemented marketing initiatives for wealth management products… Show more Assistant Manager Special Projects, Development and Planning (2009)- Assisted top management of retail banking to formulate and execute the strategic business and people strategies.- Reviewed HR policies and measures and developed creative and engaging staff communication and activities in response to Group’s Global People Survey. Assistant Manager Direct Acquisition, Wealth Management (2008-09)- Developed and implemented marketing initiatives for wealth management products to achieve business targets.- Designed the communication plan for new products launch and formulated the acquisition strategies. Management Trainee, Personal Financial Services (2007-08)- Managed the sales performance and the compliance conduct of the HSBC Hong Kong Office Premier branch.- Conducted analysis on sales result to evaluate performance and formulated action plan to drive staff productivity.- Organised localised incentive scheme, product briefing and sales seminars to improve branch sales performance.- Performed detailed analysis on direct channels proposition and helped to develop channel strategies. Show less

Supported the liaison between sales, traders, brokers and settlement operations; assisted to resolve trade disputes and handle client issues including account opening, trade booking and confirmation.