ticketME is North Carolina’s local ticketing portal serving the local community. We provide economical ticket sales and marketing for local festivals, races, tours, concerts, theater, non-profit events, and more! Our easy, secure and convenient website is designed to take the hassle out of “in-house” ticket sales, whether through a website, box office or a national ticket sales firm.

Offer subject matter consultations to clients on digital operations, digital marketing, sales processes, e-commerce operations, and website development. Built an extensive portfolio of B2B and B2C clients. Trained and guided staff members in business development, branding, sales, and marketing strategies.

Revitalized strategies to generate revenue growth. Resolved ongoing issues related to fees, structures, costs, sales campaigns, revenue, and financial reporting. Demonstrated strong ability to analyze data and creatively conceptualize how to increase sales based on market conditions.

Senior Director Of Digital Operations for HOT 97 & WBLS in New York City.

Created and executed a digital operations strategy to increase e-commerce sales and commercial sales. Delivered marketing policies, brand management, budgets, public relations, strategies, and operations to maximize online sales and increase brand awareness.

Defined and steered digital strategy for 150+ TV, radio, sports, music, and live event websites with 44 million monthly unique users and 16 million mobile users. Supervised digital media directors in executing local strategy across 13 US markets with 67 websites. Maximized digital channel revenue with cross-functional collaboration, monthly product launches, and weekly analytics. Negotiated with third-party vendors and content partners to improve reach, engagement, and digital offerings.

Drove digital product releases and implemented station’s first social media accounts and strategy to position brand in key markets. Partnered with on-air staff to utilize website and monetize assets, creating more sales opportunities. Coordinated with sales, marketing, and promotional teams to determine new ways to monetize website. Recruited, trained, and oversaw web development team. Redesigned websites to increase revenue and track client web behaviors for more accurate targeting.

Hired and managed award winning staff of 40 employees and ran daily news operations. Anchor and investigative reporter who won a Hearts Award for “Meth Abuse On Campus” coverage. Set personal and station goals and achieved them during my senior year.