Stanton Adams Email & Phone Number

Washington, DC, US

Washington, District Of Columbia, United States

• Supporting the company’s inbound marketing strategy by leading end-to-end campaigns through all phases of the lifecycle, including creative development, audience segmentation and targeting, execution, and reporting.
• Collaborating and coordinating cross-functionally with field, partner, digital, and brand marketing teams to develop a robust content strategy that supports the company's strategic growth initiatives and key product.
• Launched "Learning, transformed," a global campaign to support the launch of Promethean's ActivPanel 9, which included working with internal and external partners to develop toolkits for digital advertising, paid and.
• Launched “For the new way we work,” a global campaign to support the launch of Promethean’s first product designed for the commercial sector. Facilitated the creation and implementation of content designed to generate.
• Led a project to establish a unified understanding of Promethean's global marketing personas in order to refine and optimize the marketing team's campaigns and content strategy.

Charleston, South Carolina, United States

• Led a cross-functional, distributed marketing communications team – including social media managers, designers, recruiters, and administrative professionals – to implement the college’s creative strategy and brand.
• Developed brand education curriculum and offer monthly training for stakeholders throughout the college; successfully elevated marketing and communications efforts and promote alignment with the college’s strategy.
• Managed the college’s trademark portfolio and licensing program, which included over 150 licensees across a wide variety of industries.
• Implemented an organizational brand policy and processes to streamline compliance, promote efficiency, and reduce costs, including launching an institutional brand store for procuring branded products.
• Managed a project to expand and standardize the college’s athletic brand and trademark portfolio, managing over 150 stakeholders and 3 contractors from conception to completion.
• Served as the communications and marketing representative on the Diversity, Equity, and Inclusion Council. Advised the Chief Diversity Officer and Vice President for Communications and Marketing on internal and.

Charleston, South Carolina, United States

• Was named The Citadel's 2019 Employee of the Year.
• Executed a social media strategy that resulted in The Citadel’s recognition as one of the top twenty colleges in cross-platform social media engagement among 338 Division 1 institutions for three consecutive years.
• Initiated a project to revitalize the college’s institutional brand assets and guidelines, which included developing an online knowledge base and asset management system entirely in-house.
• Designed and developed a fully online version of The Citadel magazine, expanding the content reach by over 100,000 unique users.
• Facilitated a project to design and build a custom virtual commencement website for the Class of 2020 in the wake of the COVID-19 pandemic, which included personal profiles for all 1,000+ members of the graduating class.
• Launched an award-winning brand campaign, “Our Mighty Citadel,” including brand development, web design, video products, and social media content strategy.

Charleston, South Carolina, United States

Assisted the 13-person communications and marketing team with various projects, including graphic design, publication layout, media relations support with media management, drafting press releases, and various other projects as assigned

Bachelor Of Arts - Ba, Psychology

Master Of Science - Ms, Project Management