Stan Thomas Email & Phone Number

Greater Atlanta Area

• Sales Leadership: Directed sales strategy, tactics and operations for a niche advertising company specializing in TruckSide Advertising. Successfully identifies product advantages and negotiates contracts for these accounts. Successfully Achieved Sales Goals for 20+ Years.• Account Development: Led my team on the Delaware Lottery account, starting with a small program in year one and resold programs for four years. Took the lead on the account to further develop this account. Result: Signed a 12-month contract for 2016/17.• Outsourced Sales: Developed an outsourced sales relationship with a sale organization to sell TruckSide advertising. Functioned as a sales manager, trainer and guided 10 sales reps by providing them marketing support and sales strategy. Result: This Partnership performed well for 5 + years, successfully delivering revenue.• P&L Management for 20 years: Defined the business strategy, the annual sales plans, the processes and procedures and the execution details to develop a leading TruckSide advertising business. Magellan is one of only two TruckSide Advertising companies to exist profitably over 20 years. Results: generated company profits and personal income averaging six figures annually.• Organized Leasing of Media Space on Trucks: Analyzed current fleet for qualified trucks to satisfy the advertisers plan. Developed plan to locate and secure additional trucking companies that had inventory that would satisfy the clients plan. The Result: Amassed over 2500 trucks in our fleet that were approved for ad campaigns.• Corporate Investment: Faced with Jr partner and lead sales generator planning to launch a stat up .com Company, supported, and invested company funds into their venture that became Eyewonder. Result: Eyewonder sold for $110 million to Limelight technologies.

Greater Atlanta Area

• Sales Leadership at Magellan: Directed sales strategy, tactics and operations for a niche advertising company specializing in TruckSide Advertising. Identifies prospect categories for sales leads for the in-house team. Successfully identifies product advantages and negotiates contracts for these accounts. Manages pricing, costs and margins for all advertising proposals to ensure profitability. Results: Successfully Achieved Sales Goals for 20+ Years for a Start up with strong retention and profit margins.• Product Development: Pioneered the TruckSide Advertising media form. Board member of TACA (TruckSide advertising committee association) which was a part of the OAAA (Outdoor Advertising Association of America). Member of the TAB (Traffic Audit Bureau) for TruckSide advertising. Identified the benefits and created the marketing materials. • Executive Sales Leadership Skills: Demonstrated (16 years+) and recognized management skills in sales and sales management in several companies based on performance. Exceptionally strong in developing sales and marketing strategies, creative sales contracts, advertising, creativity, and selling to Fortune 500 companies. Successful Track Record in negotiating and retaining Large Billing Portfolios. Results: proven sales executive and general manager in several companies over an 18 year period achieving sales goals and profitability. • 1996 Olympics Bulletins Sale at Magellan Marketing Inc.: Developed a spectacular “bulletin program” for the 1996 Olympics. Analyzed the development of the Atlanta Olympics and applied it to Outdoor Advertising Displays. Negotiated revenue sharing programs for traditional billboards, developed and permitted spectacular on – premise signage, including 100' working Swatch Watch and 100' wall for Motorola. Results: Sold $2.5 million in revenue in an 18-month period to Swatch, IBM, UPS, Coca-Cola, Nike and NationsBank.

Greater Atlanta Area

America's need for more privately funded conservation & conservation easements. I am working with my old pal Todd Collins to help make this happen. Please contact me to learn more. http://www.fiveriversconservationgroup.com/

Greater Atlanta Area

• Sales and Sales Management: Developed the marketing and sales strategies to create customized sales for the #1 outdoor plant in Atlanta. Responsible for maximizing the revenue potential of the plant's bulletin inventory, which encompassed over 600 units throughout Metro Atlanta. Employed innovative marketing strategies, aggressive inventory scheduling, and effective sales management to exceed quotas. Key accounts included AT&T, The Georgia Lottery, Oldsmobile, McDonald's, Miller Brewing Company, NationsBank, Nike, etc. Result: Sold and managed local, regional, national and international accounts with cumulative billing in 1994 of over $3 million. • Sales and Sales Management: Key member of the sales management team that managed 10 Account Executives with billings of over $18 million in 1993 and to $21 million in 1994. Personally, developed account base from $1.1 million to $2.4 million in one year. Result: overall sales increase 16.66%. • Inventory Control and Analysis: Adams Outdoor/Capital Outdoor held the #1 outdoor inventory of permanent and rotary bulletins with 30 sheet posters in Atlanta. Evaluated billboard inventory based on marketability, lease pay issues and overall distribution. Reclassified a large number of billboards and increased sales. Results: Increasing overall company sales from $18 million to over $21 million in one year.• National Account Sales: Sold and managed local, regional, national and international accounts. Billing in 1994 of over $3 million.• New product Re-introduction: Developed multiple packages for Olympic media sales. Adam’s sold one package and could not sell another for 18 months. Repackaged and relaunched Olympic media plan and sold two packages. Shortly after that many packages were sold by numerous sales people. Results: Capitol Outdoor could sell the company to Outdoor Systems for a profit.