David Starks

David Starks Email and Phone Number

Wireless System Design @ AdCore® Local LLC
Waterloo, ON, CA
David Starks's Location
Waterloo, Ontario, Canada, Canada
David Starks's Contact Details

David Starks personal email

n/a
About David Starks

Versatile technology leader with a successful history of transforming cutting-edge research into embedded systems across diverse domains. Specialized in real-time software development for wireless MAC/PHY ASICs and various processor families.Proven ability to build and lead teams, ranging from 5 to 50 members, while developing organizations for system design, software development, and integration. Extensive hands-on experience in wireless communication systems design.Skilled in strategic planning for in-house development, 3rd party solutions, and open-source utilization. Trusted advisor to executives on acquisitions, sales, partnerships, strategy, IP, and 3GPP standardization. Support business development through competitive assessments, customer fit, and program sizing.Adept in embedded systems, team leadership, software development, and executive advisory. Expertise spans hardware/software split, real-time software, analysis tools, requirements definition, feature roadmaps, and link budget analysis.Well-versed in cellular 5G/LTE/3G/CDMA, Wi-Fi 802.11a/g/b/n/ac/ax, and terrestrial Digital Broadcast TV (ATSC 3.0), including DSP, PHY, and MAC technologies.Currently exploring opportunities as a consultant or senior technical advisor in communication systems. Let's connect and discuss potential collaborations.

David Starks's Current Company Details
AdCore® Local LLC

Adcore® Local Llc

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Wireless System Design
Waterloo, ON, CA
Website:
adcorelocal.com
Employees:
4
David Starks Work Experience Details
  • Adcore® Local Llc
    Wireless System Design
    Adcore® Local Llc
    Waterloo, On, Ca
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  • Coherent Logix, Inc.
    Principal Communications Systems Architect
    Coherent Logix, Inc. Aug 2022 - Dec 2023
    Waterloo, Ontario
    Developed software development and verification strategy and architected the MAC/PHY split for a custom home networking system, integrating third-party components and accelerating data path using hardware IP.Led partnership for third-party RTL Forward Error Correction (FEC) to reduce area and power for the company's first Consumer Electronics-oriented chip.Designed and implemented automated test frameworks in embedded C and Python, optimizing functionality, performance, and regression testing, and resolving receiver link-level performance issues for improved system reliability.
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  • Coherent Logix, Inc.
    Director, Wireless Software Engineering
    Coherent Logix, Inc. Jun 2014 - Jul 2022
    Waterloo, On
    Established and led the Canadian site, overseeing DSP algorithm design and embedded software development for various wireless systems on the company's many-core chip.Led the development of a prototype Next Generation Broadcast Television System, demonstrating our embedded solution's commercial viability to North American broadcasters.Advised executive leadership on partnerships, strategy, intellectual property, and contributed to Coherent Logix's leadership in ATSC 3.0 IPR and implementations.Served as the company delegate for international standardization (3GPP RAN1 NR) of the 5G physical layer.
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  • Blackberry
    Director, L1 Software Development
    Blackberry Mar 2012 - Mar 2014
    Waterloo
    Established an organization of 50 embedded software and test developers for the development of in-house protocol stacks (L1) covering 3 cellular technologies (LTE, 3G, 2G), focusing on communication systems design, embedded software on ARM, PHY on DSP, test/validation, RF drivers, and calibration.Provided oversight and coaching for team leads, optimizing their focus on week-to-week development tasks and ensuring efficient operations.Established and coordinated development processes for remote teams based in the US, UK, and Israel, and expanded operations to include teams in Canada across 3 sites.Served as the technical leader of a cross-organization team during the development, certification, and interoperability testing of the company's LTE/3G/2G protocol stack on our custom LTE chip.Led the technical representation during BlackBerry's sale attempt, resulting in the divestment of the team and establishment of a Canadian division for Coherent Logix, hiring 12 team members and facilitating placements for others.
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  • Blackberry
    Director, Lte L1/Comm Systems Development
    Blackberry Feb 2009 - Mar 2012
    Waterloo, Ontario, Canada
    Led software development and systems design for an LTE modem prototype, successfully completing in-house certification testing and over-air testing, providing crucial insights for subsequent product development with an in-house LTE chip.Created the LTE Communications Systems team to ensure an end-to-end system view, facilitating solid software design alignment with LTE modem IP and achievement of design and test goals.Managed technology partnerships with industry leaders, Intel and Marvel for 3G and LTE baseband HW/SW, drafting technology and licensing agreements, and representing the software division at senior leadership levels. Negotiated agreements for full access to IP, enabling the team to maintain control over performance and quality.Conducted competitive analysis and provided recommendations to senior leadership for digital baseband roadmaps and potential acquisitions.
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  • Blackberry
    Senior Manager, Wcdma L1 Software Development
    Blackberry Mar 2005 - Feb 2009
    Waterloo, On
    Established a software and test team for the development of an in-house 3G Protocol Stack, comprising L1 SW, PHY/DSP, test/validation, RF drivers, and calibration. Achieved successful deployment on over 500 networks, delivering over 80M BlackBerry Smartphones.Designed a software technology transfer model for a 3G modem from our baseband chip supplier, Intel (later Marvell), seamlessly integrating it into our Protocol Stack. Fostered a collaborative relationship with the supplier's SW team, ensuring timely product deliveries and maintaining high quality standards.Orchestrated internal team and external partner efforts to meet product timelines and development milestones through meticulous planning, clear prioritization, and proactive risk management. Implemented an agile continuous development/test process for ensuring high-quality software delivery.
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  • Nortel Networks
    Manager, Dsp
    Nortel Networks Sep 1999 - Mar 2005
    Ottawa, Ontario, Canada
    Led the development of a green-field prototype to demonstrate the viability of OFDM-MIMO technology, which later became part of the LTE standard, contributing to a $4.5B patent portfolio deal.Coordinated the end-to-end systems integration of the PHY (DSP) SW, MAC SW (PPC), RF, and hardware platforms, achieving key milestones and conducting technology demonstrations for next-generation wireless systems.Conducted system design and architecture for a scalable prototype, influencing the development of WiMax products.Designed, coded, and tested real-time DSP algorithms in 'C' for the prototype base-station, ensuring efficient and effective performance.
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  • Bell Northern Research (Bnr)
    Team Lead, Dsp
    Bell Northern Research (Bnr) Jul 1995 - Sep 1999
    Montreal, Canada Area
    Developed real-time signal processing and pattern matching software for multi-processor based speech recognition systems. Designed and implemented algorithmic implementation trade-offs for latency, accuracy and cost. Launched Wireless Voice-Activated Dialing application with Bell Mobility and Cellcom.Led software development team on projects ranging from carrier-grade speech recognition system on arrays of DSPs to small medium enterprise systems based on Windows NT PCs when the group was spun-off as a start-up (within Nortel).
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David Starks Skills

Wireless Lte Smartphones Dsp Embedded Software Telecommunications Mobile Communications Technical Leadership Phy Firmware Digital Signal Processors Wcdma 3g Testing Integration Rf Fpga Embedded Systems Cellular Communications 3gpp Asic Signal Processing Digital Signal Processing Situational Leadership Vendor Management Leadership Wireless Technologies Radio Frequency Wideband Code Division Multiple Access

David Starks Education Details

Frequently Asked Questions about David Starks

What company does David Starks work for?

David Starks works for Adcore® Local Llc

What is David Starks's role at the current company?

David Starks's current role is Wireless System Design.

What is David Starks's email address?

David Starks's email address is d.****@****ers.com

What is David Starks's direct phone number?

David Starks's direct phone number is +151238*****

What schools did David Starks attend?

David Starks attended University Of Waterloo, University Of Ottawa, University Of Ottawa.

What skills is David Starks known for?

David Starks has skills like Wireless, Lte, Smartphones, Dsp, Embedded Software, Telecommunications, Mobile Communications, Technical Leadership, Phy, Firmware, Digital Signal Processors, Wcdma.

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