Stas Pearl Email & Phone Number

Los Angeles, California, United States

Moscow, Russia

Started as a freelancer, then grew into a small digital and design team

Moscow, Russia

– Developed and implemented a marketing strategy– Integrated CRM system– Developed and digitized business processes– All business processes are described, transferred and digitized in the CRM system– Marketing bundles have been developed (quizzes, gamification of new users through a chat bot, etc.)– Creation of Facebook Ads– Implementation of the content-SEO strategy on the site

Smolensk, Russia

– Formation of a strategy for attracting advertising traffic and calculation of KPI– Selection of advertising sites and budget forecast– Creation, setup and maintenance of advertising campaigns (Yandex.Direct, Yandex.Market, VKontakte, MyTarget).– Maintenance of contextual campaigns in Yandex systems, targeted advertising on VKontakte, MyTarget.– Monitoring the effectiveness of campaigns and optimizing budgets– Communication with the team on ongoing projects– Connecting… Show more – Formation of a strategy for attracting advertising traffic and calculation of KPI– Selection of advertising sites and budget forecast– Creation, setup and maintenance of advertising campaigns (Yandex.Direct, Yandex.Market, VKontakte, MyTarget).– Maintenance of contextual campaigns in Yandex systems, targeted advertising on VKontakte, MyTarget.– Monitoring the effectiveness of campaigns and optimizing budgets– Communication with the team on ongoing projects– Connecting analytics, setting goals– Analysis of statistics, work to improve the effectiveness of advertising campaigns– Preparation of reports on the advertising campaign and recommendations for improving the conversion of the site, groups in social networks, advertising creatives.– The study of materials to improve the effectiveness of contextual and targeted advertising, the study of web analytics, the application of what has been learned in practice Show less