Stavros Grigorakakis Email & Phone Number

Greece

Greece

Highlights @ NBG- Participated in the project management team for the NBG Rebranding (Visual Ecosystem & Launch Campaign). - Led the digital marketing strategy for the new youth NBG brand, NEXT app. - Contributed to the creation of the new NBG public portal as part of the project management team. - Directed NBG's first collaboration with social media creators and influencers. Day-to-Day- Led the bank’s social media channels (Facebook, Instagram, LinkedIn, YouTube, X,… Show more Highlights @ NBG- Participated in the project management team for the NBG Rebranding (Visual Ecosystem & Launch Campaign). - Led the digital marketing strategy for the new youth NBG brand, NEXT app. - Contributed to the creation of the new NBG public portal as part of the project management team. - Directed NBG's first collaboration with social media creators and influencers. Day-to-Day- Led the bank’s social media channels (Facebook, Instagram, LinkedIn, YouTube, X, TikTok).- Managed innovative digital activations for the industry, including: | Business in the Mix - Podcast | Cards of Life - Video series starring G. Kapountzidis | The Homes We Live In - Video series- Contributed to 360 campaigns, integrating digital and offline channels for amplified messaging.- Utilized data-driven insights for strategic decisions and campaign optimization.- Created concise reports to update C-level executives on social media content and community engagement.- Collaborated with the Performance, CRM and Content teams.- Worked closely with Procurement and Demand Management via SAP SRM.- Managed partnerships with Advertising and PR agencies.- Collaborated daily with Regulatory and Legal departments. Show less

Greece

1. Developed and executed innovative social media strategies across various platforms to enhance brand visibility, engagement, and audience growth.2. Created compelling and shareable content, including text, images, and videos, to resonate with target audiences and drive organic reach.3. Monitored social media trends, identified opportunities, and implemented proactive measures to stay ahead of the competition.4. Managed social media calendars, scheduling posts, and ensuring… Show more 1. Developed and executed innovative social media strategies across various platforms to enhance brand visibility, engagement, and audience growth.2. Created compelling and shareable content, including text, images, and videos, to resonate with target audiences and drive organic reach.3. Monitored social media trends, identified opportunities, and implemented proactive measures to stay ahead of the competition.4. Managed social media calendars, scheduling posts, and ensuring consistent posting frequency for optimal audience engagement.5. Interacted with followers and customers, responding to inquiries, comments, and messages promptly, fostering a positive brand image.6. Analyzed key performance metrics, including reach, engagement, and conversion rates, and used data-driven insights to optimize strategies.7. Collaborated with cross-functional teams, including ATL marketing, design, and content, to align social media efforts with broader marketing initiatives.8. Conducted competitive research and industry analysis to identify new trends and opportunities for social media campaigns.9. Stayed up-to-date with platform algorithm changes and best practices, adapting strategies to maintain strong organic visibility.10. Collaborated with the Media Team to implement paid social media campaigns, aiming to drive targeted traffic, increase conversions, and optimize return on ad spend (ROAS). 11. Utilized social media listening tools (such as Emplifi) to monitor brand sentiment and gather valuable feedback for continuous improvement. Show less

Athens, Attiki, Greece

As the Marketing and Communication Lead at Click to Therapy, I played "my part" in shaping the company's early digital media presense. My contributions included:- Creation of advertising materials: I developed compelling advertising materials that effectively communicated Click to Therapy's offerings and value proposition, contributing to increased brand visibility and engagement.- Monitoring of digital campaigns: I closely monitored digital campaigns conducted by our media… Show more As the Marketing and Communication Lead at Click to Therapy, I played "my part" in shaping the company's early digital media presense. My contributions included:- Creation of advertising materials: I developed compelling advertising materials that effectively communicated Click to Therapy's offerings and value proposition, contributing to increased brand visibility and engagement.- Monitoring of digital campaigns: I closely monitored digital campaigns conducted by our media partner, ensuring their alignment with our marketing strategies and goals. This proactive approach allowed us to optimize campaign performance and achieve our objectives effectively. Show less

Athens, Attiki, Greece

Αs a Social Media & Account Manager at Rascal, I held a hybrid role encompassing both digital and ATL communication strategies. While the position spanned both areas, my primary focus was on digital and managing clients' social media presence.In this capacity, I managed prominent clients, including National Bank of Greece, Volkswagen, HERO, and EVIOL. Key highlights of my role included:• Digital Proficiency: I specialized in crafting and executing cutting-edge digital marketing… Show more Αs a Social Media & Account Manager at Rascal, I held a hybrid role encompassing both digital and ATL communication strategies. While the position spanned both areas, my primary focus was on digital and managing clients' social media presence.In this capacity, I managed prominent clients, including National Bank of Greece, Volkswagen, HERO, and EVIOL. Key highlights of my role included:• Digital Proficiency: I specialized in crafting and executing cutting-edge digital marketing campaigns that elevated our clients' online presence and engagement.• Client Portfolio: I managed a diverse client portfolio, ensuring their digital marketing needs were met and exceeded, fostering long-term partnerships.• Strategic Prowess: I developed tailored digital marketing strategies, utilizing data-driven insights to achieve clients' unique objectives.• Social Media Mastery: I oversaw the management of clients' social media platforms, creating compelling content and driving engagement. Show less

Athens, Greece

During my role as a Digital Copywriter at Socialab, I thrived in a dynamic environment where we conceptualized and executed imaginative digital campaigns, crafted memorable taglines for brands, and enriched clients' social media presence with creative content. Highlights of my role included:- Creative Campaigns: I actively contributed to the ideation and execution of imaginative digital campaigns, effectively conveying brand messages in the digital sphere.- Tagline Expertise:… Show more During my role as a Digital Copywriter at Socialab, I thrived in a dynamic environment where we conceptualized and executed imaginative digital campaigns, crafted memorable taglines for brands, and enriched clients' social media presence with creative content. Highlights of my role included:- Creative Campaigns: I actively contributed to the ideation and execution of imaginative digital campaigns, effectively conveying brand messages in the digital sphere.- Tagline Expertise: Crafting compelling and memorable taglines was a core aspect of my work, enhancing brand recognition and engagement.- Social Media Enrichment: I leveraged my creativity to develop engaging content for clients' social media platforms, driving audience interaction and brand awareness.- Dynamic Collaboration: Working within a dynamic team and environment, I collaborated closely with colleagues and clients to bring creative concepts to fruition.- Results-Driven: My work consistently aimed for tangible results, aligning with clients' objectives and achieving campaign success. Show less

Master Of Business Administration - Mba, Business Administration And Management, General

Professional Diploma In Digital Marketing, Digital Marketing

Bachelor'S Degree, Marketing And Management