Steele Mcwilliams
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Steele Mcwilliams Email & Phone Number

Category, Footwear & Merchandising Specialist at New Era Cap
Location: Melbourne, Victoria, Australia 10 work roles 1 school
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✓ Verified May 2026 3 data sources Profile completeness 86%

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Current company
Role
Category, Footwear & Merchandising Specialist
Location
Melbourne, Victoria, Australia
Company size

Who is Steele Mcwilliams? Overview

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Quick answer

Steele Mcwilliams is listed as Category, Footwear & Merchandising Specialist at New Era Cap, a company with 1062 employees, based in Melbourne, Victoria, Australia. AeroLeads shows a matched LinkedIn profile for Steele Mcwilliams.

Steele Mcwilliams previously worked as Product Manager at New Era Cap and Buyer at Ppg. Steele Mcwilliams holds Diploma Of Photoimaging, Photography from Rmit University.

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New Era Cap

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Profile bio

About Steele Mcwilliams

Hey there, I'm Steele. I'm a Buyer who is detail-orientated, enthusiastic, and always curious. A buying and category specialist with expertise in footwear, I have over five years of experience in leading and developing category thinking, insights, and strategy. A confident communicator and self-starter, I pride myself on my strong planning, financial acumen, and relationship skills.Over the past few years, I have excelled in Buying and Category-centric roles. Having held previous positions at Hype DC, Pivot, and Platypus Sneakers within Accent Group, I have a deep knowledge of the retail industry and understand what drives commercial and cross-departmental success.Currently, I’m serving as the Buyer at PPG, where I manage all paint accessories nationwide. From liaising with suppliers daily to building robust strategies for category growth, I’m responsible for all buying, risk management, financial monitoring, and KPIs—always thinking of better ways to elevate an assortment to the next level.With a lifelong passion for footwear, fashion and anything outdoors, I have extensive knowledge of sneaker culture and its historical influence in sports, fashion, and music. You'll catch me baking or riding my bike whenever I can. 🌏 I work on the traditional lands of the Wurundjeri/Woiwurrung people of the Kulin Nation. I pay my respects to Elders both past and present, and recognise their continuing connection to land, waters and community. Sovereignty was never ceded. It always was, always will be Aboriginal land.🏳️‍🌈 I am proudly inclusive and an ally of LGBTQIA+ communities and the movement toward equality.

Current workplace

Steele Mcwilliams's current company

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New Era Cap
New Era Cap
Category, Footwear & Merchandising Specialist
buffalo, new york, united states
Website
Employees
1062
AeroLeads page
10 roles

Steele Mcwilliams work experience

A career timeline built from the work history available for this profile.

Product Manager

Current

Melbourne, Victoria, Australia

Mar 2024 - Present

Buyer

Ppg

Melbourne, Victoria, Australia

I am currently serving as a Buyer at PPG, where I manage all paint accessories nationwide. This includes, but is not limited to: → Liaising with suppliers on margin, rebates, and stock returns.→ Reporting on sales and inventory to track financial goals and maintain inventory holdings.→ Creating bi-monthly catalogues and monthly promotions to target aged.

Apr 2023 - Mar 2024

Assistant Buyer — Platypus

📌 Brands — Crocs, Adidas, Windsor Smith, Palladium, DC, Under Armour. 📌 Crocs SMU — Developed SMU and early stages of go to market plan.→ Build a cohesive assortment with product grading in line with business and consumer expectations.→ Implement new reports while streamlining existing reports and processes.→ Liaise with all departments to ensure the GTM.

Apr 2022 - Apr 2023

Buyer — Pivot

📌 Brands — Converse, Crocs, Rip Curl, Skechers, Mitchell & Ness, Fila.📌 Stores — Supported the launch of 14 stores.→ Trade analysis and reporting.→ Build business-relevant and best assortment. Collaboration with Planning to review brand performance and forecast.→ Identifying gaps in assortment and creating strategy to turn these into sales.

Dec 2021 - Apr 2022

Buyers Assistant — Pivot

→ Implemented processes from the ground up to ensure the business remained efficient.→ Liaised with 70+ brands to ensure all product was correct and up to date.→ Assisted in ranges and buy sign-offs.→ Supporting Buyers to ensure deadlines are met and buy rounds run smoothly.→ Recategorised 6000 lines of data to ensure reporting was accurate.

Jun 2020 - Dec 2021

Buyers Assistant — Hype Dc

→ Refreshing weekly trade reports.→ Assist in building assortment selection.→ Training and product guides for stores.→ Building out quarterly visuals to present to marketing.→ Competitor research.

Nov 2019 - Jun 2020

Accounts Payable Coordinator — Accent Group

Melbourne, Australia

Sep 2018 - Mar 2019
Team & coworkers

Colleagues at New Era Cap

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1 education record

Steele Mcwilliams education

FAQ

Frequently asked questions about Steele Mcwilliams

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What company does Steele Mcwilliams work for?

Steele Mcwilliams works for New Era Cap.

What is Steele Mcwilliams's role at New Era Cap?

Steele Mcwilliams is listed as Category, Footwear & Merchandising Specialist at New Era Cap.

Where is Steele Mcwilliams based?

Steele Mcwilliams is based in Melbourne, Victoria, Australia while working with New Era Cap.

What companies has Steele Mcwilliams worked for?

Steele Mcwilliams has worked for New Era Cap, Ppg, Accent Group Limited, Hype Dc Pty Limited, and Kmart Australia Limited.

Who are Steele Mcwilliams's colleagues at New Era Cap?

Steele Mcwilliams's colleagues at New Era Cap include Leonardo Peña, Lameque Mangara, Nick Caranqui, Courtney Pawlowski, and Patrick Fetzer.

How can I contact Steele Mcwilliams?

You can use AeroLeads to view verified contact signals for Steele Mcwilliams at New Era Cap, including work email, phone, and LinkedIn data when available.

What schools did Steele Mcwilliams attend?

Steele Mcwilliams holds Diploma Of Photoimaging, Photography from Rmit University.

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