Steen Rasmussen

Steen Rasmussen Email and Phone Number

Keynote speaker, thought leader and community architect @ Digital Analytics Society
Copenhagen, DK
Steen Rasmussen's Location
Copenhagen, Capital Region of Denmark, Denmark, Denmark
Steen Rasmussen's Contact Details

Steen Rasmussen personal email

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Steen Rasmussen phone numbers

About Steen Rasmussen

For more than twenty years, I've navigated the realms of leadership, data strategies and community building, achieving international recognition as a speaker in the data domain. My journey began in 2001 when I co-founded a digital agency, driven by the belief that digital solutions must prioritize organizational goals. This vision was the foundation of my career, guiding me as I sought to deepen the strategic potential of data, which led me to co-found another agency in 2005, aiming to leverage data more effectively.Fast forward to today, and my company, IIH Nordic, stands resilient with a team of 60 specialists, celebrated as the best Danish Analytics House ten times and receiving international acclaim. My personal accolades, including nominations from the Digital Analytics Association, are a testament to my commitment to this field.In 2017, I helped spearhead a bold initiative at IIH Nordic, introducing a 30-hour workweek while maintaining full salaries, a first for a company of our size globally. This decision was driven by a vision to enhance productivity and work-life balance, earning us the title of “Best Place to Work” for three consecutive years.My passion for data and its transformative power has taken me around the world, from Silicon Valley to Mumbai, sharing insights on the practical, strategic, and ethical use of data. I've always believed in the intersection of data and business value, advocating for this fusion to drive organizational success.But beyond the achievements and accolades, I see myself as a commercial thinker, a motivator, and a leader committed to fostering understanding and growth within my team and the broader community. My efforts to establish the largest free digital analytics event in Denmark and bring MeasureCamp to the Nordics exemplify this commitment.Looking back on my career so far, it's clear that it has been a confluence of data, leadership, and community building. As I continue on this path, I remain dedicated to exploring the potential of data and inspiring others to do the same. I hope my journey encourages you to reach out, connect, and perhaps start a conversation on how we can drive forward together in this ever-evolving digital landscape.

Steen Rasmussen's Current Company Details
Digital Analytics Society

Digital Analytics Society

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Keynote speaker, thought leader and community architect
Copenhagen, DK
Employees:
1
Steen Rasmussen Work Experience Details
  • Digital Analytics Society
    Keynote Speaker, Thought Leader And Community Architect
    Digital Analytics Society
    Copenhagen, Dk
  • Iih Nordic
    Director Of Data Innovation, Thought Leader, Co-Founder
    Iih Nordic May 2005 - Present
    Copenhagen, Dk
    Driving and building a new understanding of the potential and path to a higher return on the data already accessible to the organization through focus workshops, individualized training and sparring and mentoring sessions. Building on more than 20 years experience in the web, marketing and digital analytics space I challenge the thinking out the intersection of data, business and people and how all can be improved. IIH Nordic was the first larger company in the world to go to a 30 hour / 4 day workweek / with full salary in 2017 after a transformation process driven by people but documented with data. Specialized roles:• Nordic positioning through knowledge sharing and thought leadership • Exploring Return on Data Investments• Driving change processes bases in organizations to support the development of people. • Business development within data, analytics, cloud and machine learningSampled clients- LEGO- Danfoss- IKEA- YouSee- Merck- L'Oreal
  • Digital Analytics Society
    Keynote Speaker, Thought Leader And Community Architect
    Digital Analytics Society May 2008 - Present
    Founded the community in 2008 for the Web Analtytics Assoication. The Digital Analytics Society is today the meeting place of more than 22.000 people with an interest and passion for data and analytics.
  • Cdoiq Program
    Program Committee & Advisory Board Member
    Cdoiq Program Apr 2024 - Present
    Cambridge, Massachusetts, Us
    The CDOIQ Nordic program is an extension of the original program from MIT. we have made it our purpose to advance the knowledge and accelerate the adoption of the role of Chief Data Officer (CDO) in all industries and geographical countries.We host the Nordic Chief Data Officer and Information Quality Symposium (CDOIQ Nordic), which is one of the key events for sharing and exchanging of cutting edge ideas, content and discussions. As Data is a critical aspect of every organization, the symposium is focusing on the management and leadership of this critical element for the 21st century that will benefit every organization.
  • Brand Leadership Community
    Advisory Group Member
    Brand Leadership Community Sep 2020 - Present
    Copenhagen , Dk
    We are global because business is global. This is THE community for the professionals behind the leading brands of today and tomorrow.The Brand Leadership Community is a group of experienced professionals with specialist skills and knowledge to help brand professionals who seek a deeper understanding of what makes a great brand.Workshops, masterclasses and online content to assist fellow brand professionals.
  • Google
    Google Partner Academy Program Trainer And Speaker
    Google Jun 2013 - Present
    Mountain View, Ca, Us
    As a Google Partner Academy Program Trainer, my mission is to train, strenghten and improve other Google Partners Agencies in Digital Marketing, Search Engine Marketing, Analytics and Sales.
  • Margin & Sons
    Chairman Of The Board
    Margin & Sons Feb 2019 - Present
    Copenhagen, Capital Region, Dk
    Advisor and sparring regarding business development and business issues.
  • Founders.Team
    Board Member
    Founders.Team Oct 2021 - Present
    Supporting startups and companies by building bridges to students.
  • Cypheon
    Joint Project Lead
    Cypheon Feb 2021 - May 2024
    Cypheon is a service that safeguards and monitors the online identities and virtual presences of selected individuals. Drawing upon extensive experience in the realms of digital online technologies, data and tools and operating as a joint venture, Cypheon unites technology vendors and specialists, each contributing a crucial component in clients’ personal cybersecurity program, while simultaneously collaborating with an extensive network of data partners spanning the globe.
  • Digital Analytics Association
    Country Chairman Daa Denmark
    Digital Analytics Association Nov 2008 - May 2024
    Responsible for maintaing an active organisational visibility in Denmark
  • Digital Analytics Association
    Awards For Digital Analytics Excellence Judge
    Digital Analytics Association Feb 2013 - Jul 2016
    Serving as a judge at the annual DAA Awards for Excellence helping the DAA celebrate the outstanding contribution to our profession of individuals, agencies, vendors and practitioners by honoring them with an Award for Excellence.The DAA Awards for Excellence will be presented at the DAA Awards for Excellence Gala
  • Digital Analytics Association
    Board Member In The Membership Committee
    Digital Analytics Association Oct 2007 - Sep 2012
  • E-Mærket
    Member Of Advisory Board
    E-Mærket Oct 2012 - Jan 2024
    Søborg, Dk
    e-mærket is a independent and non-profit organisation dedicated to ensure trust in online commerce.The advisory board functions as a group of the leading specialist within online strategy, e-business, user behavior, SEA and digital analytics who help develop emærket further.Behind e-mærket you find organisations like Forbrugerrådet, Dansk Erhverv, DI, FDIH, HK, Dansk IT and Finansrådet.
  • Emetrics Stockholm
    Board Members Of Emetrics Stockholm 2012
    Emetrics Stockholm Oct 2011 - Oct 2012
    Support the organizers with local input, relevant speakers and general feedback regarding the conference
  • Deducta Aps
    Founder, Director Of Analysis And Research
    Deducta Aps Jun 2001 - Jun 2005
    Hellerup, Dk
    • Founder & partner• Head of Analysis and Research. Responsible for maintaining a competent team of freelance analysts• Responsible for a development a systematic method for website evaluation and optimisation of interface design• Responsible for a development a systematic method for measuring the effect of online content and optimisation based on same measurement • Key account management • Business development within usability, interface design and content • Development of a consistent framework for usability testing, information architecture, interface design and content developmentSelected clients- Microsoft Denmark- Danish Industy- GE Money Bank- Denmarks Radio- Rockwool- Post Danmark- Tivoli
  • Adera Ab
    Manager Of Center Of Excellence - Usability
    Adera Ab May 2000 - May 2001
    Pessac , Fr
    • Manager for Adera Excellence centre for Usability. Responsible for a team of twelve usability consultants across various European offices • Responsible for developing an overall understanding of the business value and project benefits of usability within Adera organisation• Business development within usability and content • Development of a consistent framework for usability testing, information architecture and content development• Content development and usabilitySelected clients- XpertSafety- American Express- Telia Mobile- Gyldendal-Uddannelse
  • Brændpunkt / Braendpunkt
    Online Copy And Usability Specialist
    Brændpunkt / Braendpunkt Jul 1999 - Apr 2000
    • Responsible for usability • Business development within usability and content • Development of a consistent framework for usability testing, information architecture and content development • Online content developmentSelected clients- Maersk Sealand- Maersk IT- Telia Mobile- Ascom
  • Sandrew / Metronome / Dagmar
    Head Of Public Relations And Events
    Sandrew / Metronome / Dagmar Aug 1995 - Jun 1999
    • Responsible for Public Relations, Marketing and Events management for the company’s cinemas in Copenhagen• Responsible for development and maintenance of the websites for the cinemas• Staff management of a team of 100 employees
  • The Danish Defence
    Editor & Journalist
    The Danish Defence Sep 1993 - Jun 1995
    • Editorial and journalistic responsibility for the Danish defences monthly magazine “Soldaten” that goes out in 12.000 copies to the Danish enlisted personnel• Cooperation with the enlisted personnel organisations to ensure a high information level

Steen Rasmussen Skills

Web Analytics Google Analytics Online Marketing Seo Digital Marketing Presenter Analytics Online Advertising Digital Strategy Sem E Commerce Business Strategy Web Strategy Conversion Optimization Omniture Marketing Strategy E Business User Experience Web 2.0

Steen Rasmussen Education Details

  • Cbs Executive Fonden
    Cbs Executive Fonden
    Executive Board Work
  • Pretotyping
    Pretotyping
    Pretotyper
  • Evan Jones International Executive Coaching Academy
    Evan Jones International Executive Coaching Academy
    Business Management And Leadership
  • Web Analytics Association
    Web Analytics Association
    Applied Web Analytics
  • Omniture
    Omniture
    Omniture Certified Professional: Support
  • Roskilde University
    Roskilde University
    Public Relation - Business Communication
  • Christianshavns Gymnasium
    Christianshavns Gymnasium

Frequently Asked Questions about Steen Rasmussen

What company does Steen Rasmussen work for?

Steen Rasmussen works for Digital Analytics Society

What is Steen Rasmussen's role at the current company?

Steen Rasmussen's current role is Keynote speaker, thought leader and community architect.

What is Steen Rasmussen's email address?

Steen Rasmussen's email address is sr@iih.dk

What is Steen Rasmussen's direct phone number?

Steen Rasmussen's direct phone number is (452)-621*****

What schools did Steen Rasmussen attend?

Steen Rasmussen attended Cbs Executive Fonden, Pretotyping, Evan Jones International Executive Coaching Academy, Web Analytics Association, Omniture, Roskilde University, Christianshavns Gymnasium.

What skills is Steen Rasmussen known for?

Steen Rasmussen has skills like Web Analytics, Google Analytics, Online Marketing, Seo, Digital Marketing, Presenter, Analytics, Online Advertising, Digital Strategy, Sem, E Commerce, Business Strategy.

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