Led the digital transformation of Mediascale München through a moonshot project, drastically improving workflows and data processes, reducing media planners' task time from 40 hours to 4 hours per week!Collaborated with stakeholders and C-suite executives to align digital strategies with business goals, fostering a culture of innovation and agilityGuided and mentored a team of 4 data engineers to lead digital transformation initiatives across Mediaplus Group, implementing innovative, data-driven solutions that improved business outcomes for the group's agenciesEnhanced data accessibility and usability across the organization by developing tailored dashboards and reporting solutions, utilizing continuous rapid research and testing strategies to meet diverse user needsStrategized and defined the rollout plan for digital transformation across additional group agencies, ensuring scalable and consistent implementation while developing new product offerings that addressed evolving user requirements and market demands

Quickly self-taught Webflow, UI/UX design, and web development skills to successfully create websites for startups, companies, and freelancers across multiple countries.

Applied outstanding organizational and team-leading skills when managing a team of 10-15 people to conceptualise and maintain complex fire-alarm and suppression systemsWhile troubleshooting and finding solutions under time pressure demonstrated great analytical thinking and empathetic communication