Stefan Bothma Email & Phone Number

Cape Town, Western Cape, South Africa

Western Cape, South Africa

South Africa

• Responsible for category and market share growth across multiple key customers groups and categories• Responsible for P&L in the respective channels• Formulation and execution of promotional and pricing strategies• Accountable for margin, trading terms and nett profit• Working with cross functional team that consist of marketing, product development, planning. Logistics, warehousing & distribution to ensure business targets are met.• Acquiring a thorough understanding of key customer needs and requirements.• Perform cost-benefit and needs analysis of existing/potential customers to meet their needs• Establish, develop, and maintain positive business and customer relationships• Expedite the resolution of customer problems and complaints to maximize satisfaction• Coordinate sales effort with team members and other departments• Analyse the territory/market’s potential, track sales and status reports• Supply management with reports on customer needs, problems, interests, competitive activities, and potential for new products and services• Resolve any issues and problems faced by customers and deal with complaints to maintain trust• Prepare regular reports of progress to international on monthly as well as every tertial• Forecast management both internal and external to ensure full availability. • Analyse data sources to identify strategic movements to ensure incremental and sustainable category and business growth for Lindt & Sprüngli South Africa (In line with the pre-defined commercial and business goals of the company)• Implement strategic signed off marketing plan aligned with customer promotional plan.

South Africa

Position of Regional Sales Manager is a regional function, reporting directly to the Sales Director.To implement the Lindt key account and sales strategies, business plans and policies to achieve sales budgets and maximise profitability proficiently and effectively. This is to be achieved through effective planning, administration, communication, development of skills of the sales team, consulting and collaborating with company executives, pro-actively reviewing the outcomes of the company’s sales efforts and the successful management and motivation of all regional sales staff.Key Responsibilities• To achieve monthly sales targets and execute key account objectives through implementation of the sales strategies according to company and brand policy, guidelines and budget• To manage, implement and monitor promotional pricing according to the key account and category management strategy by negotiate trading terms, promotions, co-op spends, promotional grids, pricing and new listings• To negotiate and improve ‘forward share’ in stores through pro-active key account trade visits and interactions• To maintain regular/cyclical trade visits and ensure that the sales team execute brand/key account strategies accordingly• To communicate best practice of trade initiatives and the key account strategy to the sales team to ensuring timeous and effective execution thereof• To prepare monthly trade reports whilst monitoring competitor pricing• To ensure stock levels are monitored, controlled and rotated whilst ensuring that dated stock are reduced and reporting on ‘exceptions’ and ‘out of stock’• To conduct and chair regular sales meetings• To provide forecasting and reporting against sales budgets for the region as well as managing expense budgets• To manage the performance of the regional merchandising agency (Meridian)

South Africa

As the first point of contact and the face of Lindt & Sprüngli South Africa:The SE’s role is to strive for excellence to maximize market opportunities. They need to have a thorough understand of our consumers, their habits, needs, behaviour, attitudes and store systems. This understanding serves as the base to provide market leading customer service.Key Responsibilities• To attain individual budget for allocated area in W. Cape by measuring GTS % and managing ROI based on FOC spend. 1. Managing returns below 2,5%2. Managing allocated FOC per month by monitoring ROI by Store3. Maintain/Grow share of market • To attain min of 90% compliance for each festival as per the compliance store list on negotiated space and 100% on paid for space, as per festival planning documentation. • To complete set Advance Mobility task as per standard operating procedures (SOP)1. Managing time to ensure that the percentage of Customers visited vs scheduled Call Cycle visits are equal or bigger than 90%2. Managing the ordering process at direct customers to insure a strike rate of more than 60% regarding Orders vs stores visited >=60% (drop shipment accounts) [5%]• To affectively provide feedback as requested, manage admin and insure AM log in to be done every morning before 8am when not on leave or off sick. • To implement the desired forward share as per company objectives at the point of purchase. To achieve the highest standard possible in line with company and Marketing objectives

South Africa

• Managing the Top 50 stores in the Western Cape.• Achieving top of the industry profitability that includes Returns below 2% and PBIT target for financial year as per head office.• Managing and evaluating Tiger Brands field services (TBFS) in retail stores (includes 5 dedicated Field marketers reporting directly to me). • Managing efficient people processes through continuous training and by putting performance management in place. • Satisfying customers and consumers by monitoring on time deliveries, handling consumer complaints and compiling competitor information to insure above average performance. • Organizing adhoc promotions.• As per national requirements, completing customers profile cards• Increase forward share and market share.• Monitoring out of stocks and insuring enough supply of all Albany products across the region. • Achieving budgeted volumes at budgeted realization by Monitoring sales on a daily, weekly and monthly basis. Evaluating sales admin information. • Crate recons (part of my PDP)• Driver settlements and 14 days settlement evaluation (part of my PDP)• Compiling sales admin information on prior vs actual sales and budget vs forecast. (part of

South Africa