Working to save lives in watersports with my startup Pacific North. Focusing on keeping the thrill of the sport while wearing a lifejacket. As a product developer, I always strive to make products that are helpful and fulfill a need. Products shall have a purpose, and they shall always have the users in mind. I have a big interest in user research and user understanding, which is a key driver in product development. With my experience and all-around competencies within product development, I am good at connecting a broad variety of fields into a product that is user-friendly, unique and innovative, and economically sustainable.