My background is a master's degree in marketing strategy and many years of international experience as responsible for the digital strategy and customer experience across the full digital ecosystem at Toyota, IKEA, Pandora and now Pierre Fabre Group. My specialty qualifications include digital performance management, global campaign orchestration, omnichannel growth, UX/CRO/SEO strategies, CRM and digital automation. As well as driving continuous business growth through development of digital functions and team competencies, ways of working, and digital transformation of working cultures.As a marketeer I am passionate about identifying digital business opportunities and driving digital consumer experiences and sales through customer-centric campaigns and solutions that deliver on loyalty and business growth. My other passion is people and professional companionships achieving goals together. Whether as team manager developing the digital organization or team competences, as stakeholder manager leading business critical projects, or by enabling the digital transformation across functions and cultures - my leadership style is authentic and driven by equal measures of commercial goals, data, empathy, and great curiosity. Fuelled by my natural commercial instinct, my structured mindset and welldeveloped business acumen across cultures, I quickly identify solutions to complex business questions and build positive buy-in.#digital growth manager#campaign and channel management#digital marketing#digital transformation#digital business development#team development
Listed skills include Digital Marketing, Online Marketing, Digital Strategy, Marketing Communications, and 45 others.