Strategic concepts and the implementation of marketing projects for the B2B department are my responsibility as a Senior Product Manager B2B.I establish the basic and specific information about TELE 5 with which the sales colleagues visit media agencies or advertisers. Developing sales presentations and screenings are one of my main tasks. I am responsible for the whole process and coordinate these projects with different service providers. This contains developing the content and a story for the presentation in coordination with the product and market research colleagues. Furthermore, I also develop trailers or other moving images, special roadshow giveaways, or coordinate other supporting events for these appearances.In addition, I also supervise all other B2B activities such as events or movie screenings to which we invite clients, develop and send B2B newsletter, as well as maintain the media homepage. I am also in charge of developing other sales trailers and the production of various giveaways. Some of the latter one were specifically manufactured for our sales house.

As Trainee I started in the marketing and market research departments for the first months. I established diverse reach analysis and supported the annual pricing process. Therefore, I gained an in-depth understanding of the research perspective. Furthermore, I created marketing presentations for various Sky products.Subsequently, I became as a Junior Product Manager responsible for the marketing of Sky Fiction channels as well as the channel ARTE. For these I generated various marketing components with proposals of different kinds. I managed several projects such as the Product Management International or produced the AGF commercialization presentation - an extensive Sky research analysis. As EGTA interface I coordinated various topics with other European sales houses.From 2012 on I was a Product Manager and new tasks have been added. For a new Sky Media Network sales house presentation I formed a concept and created it. That set the standard for several years. For the channel launch of the Sky Atlantic HD channel I created marketing concepts. Other projects included the summary of a neuro-marketing-study as well as the preparation of the Sky Media Network roadshow research data.

As an intern in the Corporate Communications department South Germany I was responsible for press enquiries, press visits, organized and supervised film as well as photo shootings. I wrote press releases and managed sweepstakes with several newspapers and magazines. Furthermore, I was actively participating in organizing and carrying out a First Class Lounge Pre-Opening Event for the public as well as a similar event for the media and organized four airplane christenings. Effective communication skills were required for corresponding with the press. Due to my ability to prioritize I was able to cope with time and pressure effectively.

In the internship in the Controlling department my main task was to independently monitor and analyze costs and to investigate irregularities. I gained intensive knowledge in cost analysis, the airfreight branch and improved especially my MS Office Excel and SAP R/3 skills. Due to the independent and demanding job I worked very proactive. Here, the ability to prioritize was significant; my English knowledge was exceptionally increased in the work environment.

Working as intern in the Product Marketing department included the establishing of a homepage for my department in English with MS Frontpage, as well as translating German instruction manuals into English and editing pictures with Photoshop. My computer and language skills were enhanced in this job.