Stefanie Stuart Email & Phone Number

United States

Ohio

• Responsible for championing multi-functional internal resources to successfully implement brand strategies at Kroger
• Responsible for developing annual plans that set objectives to positively impact our brands through merchandising, promotions, advertising, shelf space, pricing, and new products

Ohio

• Developed and executed market strategies for the third largest control state in the country by value, Ohio
• Delivered aligned channel plans with the broker and distributor that included value, volume, field execution and account standards for all channels of business (On, Off & Chains) in order to drive superior performance.

Ohio

 Lead Broker, Wine Distributor partners, and promotional agencies to drive $35 million business for BACARDI Manage a high proof business of 375,000 cases and low proof/wines business of 48,000 cases Built $1.2 million activation and promotional budget to effectively execute local and national marketing and sales goals Lead, manage, inspire, motivate.

Ohio

 Responsible for sales growth and retail execution specifically focused on control state liquor systems and key on and off-premise accounts. Accounts included State of Ohio, Kroger, Jungle Jim’s, Cameron Mitchell’s and 4EG Group. Create localized programs to capitalize on local opportunities. Hit yearlong KPI goal for Kilbeggan one month  Manage 3.

Indianapolis, Indiana Area

• Generated local market business plans for each brand including budgets
• Monitored metrics for tracking execution of plans and effectiveness of marketing promotions
• Analyzed and assessed performance and effectiveness of marketing initiatives
• Assisted in account selection, promotional calendars and overall communication
• Coordinated relevant local chain programming within distributor
• Liaison between Beam Inc. Channel Managers and local promotional agencies

• Created and executed statewide plans and programming for the Pernod Ricard brand portfolio
• Designed and implemented sales incentives
• Identified promotional opportunities that enhanced brand awareness and increased market share
• Analyzed and recapped the success of each program and plan
• Demonstrated consistent growth through marketing plans and programs
• Educated Sales Representatives and Brand Ambassadors on a regular basis

Indianapolis, Indiana Area

• Managed, built, and maintained a high profile territory consisting of 77 accounts
• Served as consultant to retailers by applying market trends and product knowledge
• Increased sales from 8/05 to 12/05 by 13,863 cases compared to 8/04 to 12/04
• Met and exceeded all monthly programs and won 3 supplier incentives
• Set up meetings for suppliers with key accounts

Indianapolis, Indiana Area

• Coordinated all aspects of personnel management
• Developed a productive and working rapport with the client, distributorship and Promotional Specialists
• Increased overall Miller sales by 20.2% from the previous year
• Planned and executed over 400 promotions and special events
• Regularly educated wait staff, promotional specialists, and distributorships

Bachelor Of Arts - Ba, Communication, Journalism, And Related Programs

Activities and Societies: National Honor Society

Communication, Journalism, And Related Programs

Activities and Societies: National Honor Society

Education record