Stefanie Kraus Email & Phone Number

San Francisco Bay Area

Alameda, Ca, Us

Berkeley, California, Us

Senior-level design consultant, providing design, strategy, user research, and branding services to entrepreneurs and nonprofits on a by-project basis. Recent clients include Vendr, NFX, Center for Collaborative Classroom, Open Wardrobe, and WildCat Ridge Sanctuary.

San Francisco, California, Us

NFX is a seed and series A venture firm that is transforming how true innovators are funded.

Acquired by Google in 2016.Founding member of the team and responsible for all aspects of the design process, including product strategy, usability studies, interaction design, visual design and prototyping.

San Francisco, Ca, Us

Design lead for HTx, the desktop and mobile B2B app that allows hotels to manage inventory on Hotel Tonight.Established regular on-site user studies with our partners, to make sure that all design solutions were in line with their business needs.

Acquired by Sprinklr in March 2015.As the only full-time product designer, planned, led and executed UX and visualdesign for both the responsive end-user product and the B2B web app.Introduced a metrics driven design approach, including regular usability studies and two-week design sprints.

Cupertino, California, Us

Redesigned the search experience on all platforms (iPhone, iPad, desktop) for both iTunes and the App Store.Created interactive prototypes in Keynote to define transitions and flows.

San Francisco, Ca, Us

Acquired by Apple in 2012.Owned end-to-end design (user flows, wireframes, visual design, production work, style guides) for the native iPhone and Android apps, as well as the mobile and desktop version of the website.Led and executed an extensive user research program, including weekly usability studies, focus groups and online surveys.

Us

Acquired by Walmart in 2011.Managed a team of one visual and one interaction designer and established a user-centered product development process.Hands-on design lead on the Social Genome Project and the Kosmix iPad app.Took an active role in the strategic planning process and worked directly with the CEO to prioritize projects.

San Francisco, Ca, Us

Acquired by Aol in 2008.Managed and grew the design team from one to three designers in a year.Led UX and visual design for AIM.Lifestream.com and facilitated the project to ensure consistency across multiple platforms and product groups within AOL.Drove the creative vision for the Bebo redesign project and was solely responsible for user flows, interaction design, visual design and asset production.

Us

Hired and managed a design team of one interaction designer and one visual designer, while also being a hands-on individual contributor. Responsible for interaction design, visual design and user testing of our flagship product, the SNOCAP MyStore.

Sunnyvale, Ca, Us

Visual design for the 2006 site redesign of Yahoo! Personals, architecture and redesign of Yahoo! Health, visual design for Yahoo! Broadband and localization effort for several major Yahoo! products in 22 countries.