- Responsible for developing and implementing comprehensive marketing strategies to drive brand awareness and increase customer engagement. - Collaborate with cross-functional teams to execute marketing campaigns and initiatives. - Analyze market trends and consumer behavior to identify growth opportunities. - Ensure brand consistency and maintain strong stakeholder relationships. - Successfully launched marketing campaigns resulting in increased brand visibility and customer acquisition. - Developed customer loyalty programs to drive repeat business and enhance satisfaction. - Collaborated on promotional events and partnerships. - Managed daily operations, communication, and long-term planning. - Generated partnerships in target markets. - Measured marketing impact and adjusted approaches. - Utilized various digital platforms and channels. - Crafted consistent marketing material. - Launched and adapted products for different markets. - Refined packaging designs, color choices.- Selected and displayed goods at fairs and exhibitions.

Reporting directly to BOD for all Work in Progress.My responsibilities are:1. Working with Marketing team to execute Marcomm Strategy2. Coordinating with Operations team to produce menu and updated price lists along with other Marketing Collaterals3. In charge for all activities with existing and opening new outlets including:- Concept creation of Environmental Graphic Design- Marketing Opening Kits (Collaterals, Promotion, Menu)- Manage the set up and update all online delivery platform (Grabfood, Gofood, Traveloka Eats)4. Managing Social Media and Content Plan for Tanamera Coffee Instagram during September 21 - January 22 period5. Create, execute, and organizing Seasonal Hampers (Christmas 2021, CNY 2022, Eid 2022)

I was handling 5 franchisee outlet of Kopi Janji Jiwa & Jiwa Toast. Starting from the opening preparation until in charge for managing & controlling the running outlet.My responsibilities:- Observe, analyze, plan marketing strategy and sales target for each outlet- Manage and direct operations team to achieve the outlet target- Managing stock control and inventory checks- Monitor and control expense of each outlet- Conduct monthly performance review of each operations staff- Ensure all the SOP being followed by all operations staff- Manage day-to-day operations- Recruiting and training new staff- Dealing with customer complaints

As a presenter, I'm responsible to communicate and deliver the news. After a year I was entrusted to leading one of the video production team, arranging the shoot, curated the ideas on how to present the news, planning and directing for the future shoots.

As a Corporate Communication intern under the Public Relations division, I was responsible for translating the press release from Indonesian to English and the other way around, drafting and create the photo release, create creative and interesting PPT slides, reviewing the media monitoring prepared by the agency for the company, support for many PR event planning and execution, also responsible for inviting the media, distributing the press release to them, and make sure they were available and cover the event. I have always been interest in creating CSR program that give impact to the community and there I was supporting the team for their monthly CSR program planning and execution. I was also working closely with the internal communication team by drafting the internal communication material such as emails, announcements, paging, intranet, and also be one of the contributor and editor for their internal magazine.

As student minister of Public Relations concentration at LSPR Jakarta, I'm responsible to be the coordinator of Public Relations concentration under the LSPR Academic Bureau, conduct activities and events that will be assigned by the Academic Bureau.

Part-time job.I was responsible of the service area, delivering foods and beverages, ensure all the guest’s needs are meet.I was also entrusted to be the cashier after 3 months working, support for the operational management, and backing up the bar.

As a member at LSPR News Club, I'm responsible for interviewing people, documenting event and developing news report.

As account executive, I was responsible for planning and developing marketing activities and franchisees relationship. This broad responsibility consists of communication plan, promotion activities, communicating the promotion activities with the franchisees, crisis and issues management, handling Instagram account.

I was a part of Apprentice Sales Team for PT. Garansindo Inter Global that was hired for IIMS 2015. After the event, I am among a few apprentice that was called back to support them again on the other event such as Peugeot Motor Indonesia at IIMS 2016, Ducati Indonesia at GIIAS 2016, and Volvo Indonesia at GIIAS 2017.

LSPR Theatre Festival is an annual event presented by the first year student at LSPR - Jakarta.

LSPR Awarding Night is an awarding annual event for the first year of LSPR - Jakarta.