Stefanie Wong Email & Phone Number

Pasadena, Ca, Us

Pasadena, Ca, Us

Venice, Ca, Us

New York, New York, Us

Norfolk, Va, Us

AS PART OF A DIGITAL DESIGN AGENCY, I was responsible for creating and standardizing login and account management processes across Think with Google properties. • Built out all user flows and possible paths based on direction from product team, provided versatile solutions for multiple properties while satisfying project requirements• Collaborated closely with in house creative team with Figma - UX designers, copywriters, brand managers

Los Angeles, California, Us

FIRST IN-HOUSE DESIGN HIRE responsible for establishing company wide design language and brand cohesion, designing digital products and prototypes to determine product/market fit, improving user experience of legacy software (internal and customer facing)• Project types include bespoke business intelligence software, financial operations software, dashboards and emails that showcase price trends and historical data for a user base notoriously known to be slow at adopting new technology (farmers, produce distributors)• Responsibilities include synthesizing insights/feedback from customers to determine product direction, working closely with product managers to build page flows and site architecture, working closely with developers, communicating progress with stakeholders, creating clickable prototypes, observing how users use launched features via FullStory• Led efforts in creating brand cohesion, central design language across digital products and marketing/social media presence, strengthening brand direction by leading style guide creation, using guidelines to create investor Powerpoint decks, booth design for industry conventions, marketing collateral★ KEY ACHIEVEMENTS ★• Repackaged publicly available USDA data within an intuitive user interface that customers report saves them 30-60 minutes a day on average. Launched in June, the ProducePay Insights Dashboard has a strong adoption rate and boasts an NPS score of 80 (as of Oct 2019)

• 5 years experience as an independent design consultant working with small business owners primarily in education and healthcare• Create custom UI/UX design strategies and solutions based on clients’ business goals and user research• Project types include B2B SaaS application design, mobile app UI/UX design, trade show banner design, UX audits, site redesigns, interactive displays, presentation decks, responsive design, brochureware, marketing collateral (print and digital), email campaigns,ADA compliance in designing for the elderly and the disabled

5 YEARS DESIGN AGENCY EXPERIENCE with clients that include Paypal, Google, Stanford Social Innovation Review• Responsibilities include creating high fidelity mocks, making UI/UX/IA decisions, UX audits and usability testing, on site user research, establishing design patterns and style guides, creating marketing collateral, content strategy, site redesigns, competitive analysis • Check out my project highlights with PayPal and Google in the work experience section

DESIGNED AND DEVELOPED A WIDE RANGE OF NEW PRODUCTS WITH PAYPAL to match new branding and PayPal.com relaunch• Integrated client feedback in an iterative environment and delivered assets in accordance with PayPal’s branding guidelines• Created flows and explored scenarios for integrating the PayPal service within a partner website (i.e., transferring sales money from StubHub to PayPal), which included identifying and breaking down at least 12 different use case scenarios for mobile and desktop• Responsible for creating presentation decks, custom graphics, and concept designs for the PayPal team to present product ideas to potential partners and stakeholders★ KEY ACHIEVEMENTS ★• Improved onboarding and money transfer interactions for the PayPal.com relaunch by exploring callout placements and establishing visual hierarchy for important interactions• Successfully launched a new service where users could “gift” each other money in a themed gift card like experience - I was responsible for creating an intuitive UI that could accommodate many themes each with different options and for creating theme graphics/UI for multiple breakpoints and devices

RESPONSIBLE FOR UI/UX DECISIONS AND SOLUTIONS for a robust suite of web and mobile applications designed for multiple end user types within Google Express system• Designed a wide range of Android applications for Google Express that involved making UI/UX solutions based on requirements from the product team and working with established Android/Google design paradigms• Lead design efforts on projects like dashboard designs to track deliveries, Android apps to organize routes and deliveries, coordinating pick ups and drop offs, organizing bulk orders, providing an intuitive scanner interaction for packing grocery items into deliveries • Responsible for creating and conducting user testing flows and iterating on designs based on test findings• Created explorations on how to promote/integrate the Google Express delivery service on partner websites - how it affected product detail pages, shopping carts, checkouts, and how to prompt for Google sign in during the process★ KEY ACHIEVEMENTS ★• Developed and improved custom in-app experiences for a massive and diverse number of user types in the Google Express system, including dispatchers, delivery hub managers, couriers, in store shoppers• Successfully delivered 100s of high fidelity designs on time in an iterative process for many different apps at once

San Francisco, Ca, Us

6 YEARS EXPERIENCE IN VISUAL DESIGN AND PRODUCT DEVELOPMENT for web and mobile products for a Top 500 ranked editorial website (Gamespot.com, in the games & entertainment division of CBS Interactive)• Products worked on include: iOS apps (GameSpot & Metacritic), mobile web (m.gamespot.com), social networking (fuse.gamespot.com), web design (GameSpot.com & Metacritic.com)• Make UX/UI decisions in collaboration with other teams: product, editorial, engineering • Create detailed specifications, wireframes, high fidelity mocks, sketches, storyboards, process flow diagrams and style guides for web and mobile applications • Work closely with other designers, product managers, and engineering teams in an iterative environment • Experience designing for large, complex websites that integrate database-driven content• Collaborate with engineering to ensure standards and best practices are followed • Collaborated with the product team in site re-designs to determine information architecture, user stories, and how to display content ★ KEY ACHIEVEMENTS ★• Heavily involved with 5 massive site redesigns for multiple data driven properties which included creating 1000s of designs for Gamespot.com (two redesigns), Tv.com, Metacritic.com, Gamespot Trax• Increased Gamespot.com registrations by 30% as a result of launching a simplified sign up flow• Designed the first in-house created iPhone app, MovieFinder by Metacritic

Menlo Park, Ca, Us

Walmart.com, Brisbane, CA (06)• Web DesignerADD Marketing, Hollywood, CA (06)• Flash Designerlllusion Factory, Woodland Hills, CA (06)• Flash Designer

Los Angeles, California, Us

• Responsible for concept, animation and complete design of show and event websites for Fox Broadcasting Company - such as The OC, Billboard Music Awards, and the Teen Choice Awards • Responsible for creating marketing materials to promote show and event websites • Worked in tandem with writers, project managers, other designers, and publicity dept.