Visual Designer for Customer Service Content Strategy

Responsible for the Graphic and Motion design teams.Developed and maintained company standards for the Design department in a fast-paced start-up.+ 20% growth in productivity within less than 30% of designers’ headcount in two months. + Templates created by categories and entry points for BAU campaigns optimized 40% of design time.+ Improvements based on objectives and data-driven design. + Marketing workshops development for Brand Concepts creation.

Leadership and project management responsibilities with the graphic design team. Art direction and design solutions for Campaigns, Online & Offline Marketing, Social Media, Games, and Business Development. + Prioritized workload and delegated tasks to the Design team of eight full-time associates.+ Managed workload and hours, created schedules, tracked projects, and ensured all deadlines were met.In charge of the cross-border handover to Mexico, direct contact with stakeholders in Asia and Regional. Training and support for new markets opening in Chile and Colombia.Design and direction for campaigns Key Visuals.

Digital design and strategic creative content for social media & ad campaigns for small companies. + 100% followers and conversions growth in 6 months on a small budget.Online events design such as posters, social media content and ads.Educational App project, wireframing based on user stories.

Responsible of design and multimedia, supervised a video editor and a developer, reported directly to the Digital Marketing Manager. Re-designed Warner Music Mexico and Getin websites, created designs for digital ads (Google, Facebook and Spotify), email, social media, landing pages, branding, BTL, events, and print. Multimedia art directing. Designed visuals and presentations for world conferences. Attended meetings conducted by directors and label managers for project releases.Developed asset management and presentation system used by the region (Latin America).+ Growth of 70% in work and productivity with video editors.+ Global acknowledgment and use of our designs.

Lead designer and responsible of the account, supervised a junior designer and two developers. Managed and designed websites, digital ads assets, mailing, branding, print, BTL, posters and cover artwork for Warner Music Mexico and Get In.+ Worked with directors from Mexico and USA, designing visuals for Warner Music world conferences.+ Became the major design provider. Increasing efficiency and reducing expenses on freelance suppliers.

Responsible for website and digital design assets for Spotify, Facebook ads and social media, partner with Site manager and front end developers to lead & execute UX/UI for the Warner Music Mexico website. Designed and conceptualized facebook apps. Mailing design.+ Established trusting relationships with the client, based on the workflow and efficiency on project deadlines.+ Growth in mailing subscriptions and number of users on Facebook apps.

Responsible for design, BTL, communication campaigns, brand identity and editorial design. Re-designed the corporate identity of the company. Client and vendor relations and negotiations. Designed banners and communication for social media and creation of weekly newsletter. + Successfully brand activations for top brands such as Louis Vuitton and IHG Hotels.+ New leads generated due to new corporate identity, business presentation, and communication campaign.

Corporate Identity designed in EEM and Plant Engineering departments. Special identity prototype at the Saltillo Chrysler Group Plant in Mexico. Design of corporate presentations, folders and stationery.Created an identity design prototype for a new plant.Designed with an Architect the new operators cafeteria.