Constantly meeting masters in treating the raw material deriving from cocoa bean, I acquired the skills to select high-end products and companies in the confectionery world; relating to master pastry chefs was fundamental to deepen the knowledge in this world from the ingredients to the product evolutions that the market requires. I include among the companies that I represent plastic and paper packaging companies, and I look out into the world of ice cream, a valuable sector that requires specific insights and knowledge. The working relationship is based on collaboration towards 2 fronts: the customer - a precious source for acquiring product usage information, for identifying market trends (what the consumer asks!), Listening to the "commercial moods" of the local market; the principal - point of reference for a wide-ranging view on the evolutions that will have to be included in the customers, subjectively adapting them to the customers, proposing references that will be marketed according to: new products, seasonality, national holidays. In this context, respect for moral principles, transparency, responsibility are the bulwark of the professional role I play, this in support of loyal and mutually profitable relationships, we are companies. I establish knowledge and commercial relations with: entrepreneurs in the Ho.re.ca sector, and with retailers who serve this type of customer, I do not limit myself to solving the problem but I try to get to the creation of value (we win together). Currently I have sent with 4 companies with 30 reference brands and over 3000 references in the catalog and on exclusive customization for the customer. The work activity is based on the relationship and on the relationship "de visu", this aspect will not fail (respecting the current regulations - Covid19), but thanks to technology, digital I have integrated the use of order management programs, the use communication programs, messaging, video calls to stay in touch with customers. Practical demonstrations, carried out by professionals in the sector, organized collectively or on site by the operators, allow the establishment of collaborative and lasting relationships. Always looking for news and interesting products to offer to the market.