Performance Marketing Specialist (Ppc)
Jl. Prapanca Raya No.36, Kby. Baru, Kota Jkt Sel., Daerah Khusus Ibukota Jakarta
• Plan, launch, and optimize PPC campaigns on Search Performance Marketing Channels (Adwords) to maximize sales growth while maintaining profitability• Manage channel's budgets and build performance projections• Regular monitoring and optimization, including research and monitor competitions• Run ongoing A/B testing• Leverage web analytical tools and other tools to improve campaign performance• Work closely with cross-functional members to optimize performance marketing efforts through new landing page construction, creative testing, and research• Generate reporting to measure, evaluate, and identify opportunities to improve conversion, drive sales, improve search efficiency (including weekly, monthly and ad hoc reporting)• Keep current with Performance Marketing best practices, technology, bid management tools, search trends, channel's marketing partners, changes and developments in the industry.