Steffi Sequeira Email & Phone Number

Australia

Perth, Western Australia, Australia

Developed and implemented marketing and branding strategies to increase salesWorked with professional and trade associates to create memorable and successful events. Studied consumer food & beverage purchasing patternsAssisted in the creation of pricing strategies to increase profitDirected social media and digital marketing strategy and initiatives to promote brand building, guest retention and revenue-focused activities.Maintained administrative systems and processes that allow effective management of all correspondence, reporting requirement and documentation

Actively worked at building strategic and successful on-ground campaigns with end-to-end planning and on ground executionWorked with crowds of over 50,000 as well as a smaller intimately curated audience across multiple concerts, conferences, sporting events, product launches, award shows, film/cultural festivals & televised eventsWorked with clients who are market leaders in the industry like the Aditya Birla Group, the Advertising Association of India, Economic Times, Times of India, and NetflixWorked with politicians, celebrities and sport personalitiesWorked with consultants from multiple countries like Germany, U.S.A, Dubai, Amsterdam and Shanghai along with artists like Cirque Du SoleilIdentified new business from existing accounts and provided customized business solutions to generate business from new clientsCoordinated with concept & design teams in accordance with the event requirements Sourced and negotiated with vendors and suppliers to get competitive ratesAudited the overall production quality of the eventWorked on sponsorship agreementsCoordinated branding, signage planning, security and overall logistic planningManaged a CRM databaseLead the running of the showManaged budgets