- Developed and implemented digital consumer healthcare product strategies, vision, and roadmap to improve the home care service and home based technology.- Successfully developed and deployed the home-based solutions for online booking, caregiver staffing and home care online community and remote patient monitoring.- Large scaled the product launch from 0-1 of creating a VR wearable product for dementia training, which involved conducting over 1000 usability studies with caregivers and clinics, as well as market analysis to enhance the user experience in online learning and digital platforms.- Led the UX team to cross-functional collaborated with clinic professions and Engineering team, applied agile methodology to manage the roadmap and deliver new product features every two weeks.- Innovated the “Get started” feature and on-boarding experience for membership and subscription, leading to a 25% increase in leads to product service.- Defined product strategy and features, including go-to-market plans, positioning, and messaging, resulting in a 20% increase in revenue.- Manage the backlog in Jira and initiate the internal communication for daily product operation.- Improved the caregiver staffing flow process leading to a 90% customer satisfaction rate.

Lemos Tech is backed by Stanford lab, which provide an advanced sleep system to help people get a personalized sleep program and have a better sleep.- Redesign mobile App for wearable sleeping mask and refined creative directions and content strategy for personalized sleeping solution , crafting marketing campaign to the target users and driving the increase of 22% new user acquisition . - Conducted +200 quantitative and qualitative interviews to identify the key pain points through task analysis and user journey research methods. - Developed and executed usability plans, including A/B testing that increased leads by 30%, to effectively synthesize insights into user research, surveys, empathy maps, user journey maps, wireframes, and prototypes.Key Achievements- Achieved a 20% increase in app downloads by redesigning the new app and resolving users' pain points.- Identified and addressed usability flaws and redundancies in the existing App, streamlining workflow, increasing productivity and effectiveness. - Create a personalized AI feature on the digital app to maximize the sleep effectiveness.

- Identified and analyzed usability flaws and redundancies in current web-based CRM system and made workflow more efficient: effectively increased productivity and reduced the cost 30% off. - Ran five 90-minute research sessions with construction-certified PM and ranked each screen as red (major problems), yellow (minor concerns), or green (clear approval). - Established hierarchy of tasks. Recruited PM for a mixed-method study (cardsorting, rapid prototyping, and one-on-one interviews via videoconference) to inform functionality of CRM system. - Synthesized insights into a solution for the user's problems Deliverables - user research, survey, empathy map, user journey map, wireframe and prototype.

- Built and maintained strong relationships with key stakeholders, including sales teams, executives, and external partners. Acted as a subject matter expert, providing training and support to sales teams, resulting in a 15% increase in sales revenue and improved customer satisfaction.- Open Store on Jindong.com and develop business relationship with other designers’ jewelry- Launch campaigns on Wechat and Facebook to increase sales revenue by 20%- Conducted market research and competitive analysis to identify market trends, customer needs, and positioning opportunities, enabling the development of targeted marketing campaigns that led to a 30% increase in customer engagement.

- Built and maintained strong relationships with key stakeholders, including sales teams, executives, and external partners. Acted as a subject matter expert, providing training and support to sales teams, resulting in a 15% increase in sales revenue and improved customer satisfaction.- Open Store on Jindong.com and develop business relationship with other designers’ jewelry- Launch campaigns on Wechat and Facebook to increase sales revenue by 20%- Conducted market research and competitive analysis to identify market trends, customer needs, and positioning opportunities, enabling the development of targeted marketing campaigns that led to a 30% increase in customer engagement.

- Created weekly and monthly data report for supporting decision making.- Manage the marketing media channel to increase the the conversion leads by 25%