Content Manager
Current- Responsible for creating, editing and proofreading copy and ensure all content embodies the voice of the brand- Maintain a consistent tone and style throughout various platforms, including social media, product copy, advertising, emails, catalogs and in-store signage for consistent user experience across all channels- Create promotional concepts in collaboration with brand, product and sales managers- Collaborate with marketing and design teams to develop and plan site content, layout, and style - Update all sections of the website including homepage and all other categories- Keep organized records of product copy and details for future reference- Help develop and execute web content strategy to increase brand awareness, website traffic, search engine rank, and lead generation activities