Stella Lu

Stella Lu Email and Phone Number

Marketing Automation Specialist @ Gallagher
West Lafayette, IN, US
Stella Lu's Location
West Lafayette, Indiana, United States, United States
Stella Lu's Contact Details

Stella Lu personal email

n/a
About Stella Lu

I have experience in different areas of marketing – automation, production, and project management. Through the years, I have found a love for project management and quality assurance, wanting to provide efficiency and flawless delivery. I thoroughly enjoyed my most recent role at Affirm but unfortunately was part of a workforce reduction. Please reach out with any opportunities in project / program management, quality assurance, or marketing automation!

Stella Lu's Current Company Details
Gallagher

Gallagher

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Marketing Automation Specialist
West Lafayette, IN, US
Employees:
5
Company phone:
+1-(630)-773-3800
Stella Lu Work Experience Details
  • Gallagher
    Marketing Automation Specialist
    Gallagher
    West Lafayette, In, Us
  • Gallagher
    Marketing Automation Specialist
    Gallagher May 2024 - Present
    Rolling Meadows, Il, Us
  • Affirm
    Sr. Marketing Project Management Associate
    Affirm Jul 2022 - Nov 2022
    San Francisco, California, Us
    *Impacted by workforce reduction*• Developed project plans, work-back schedules, and process documentation for marketing campaigns• Responsible for the on-time, in-scope, and in-budget delivery of marketing initiatives and collaborated with many cross functional partners including brand, consumer and product marketing, operations, legal, and affiliates teams• Provided project status updates and identified risks and dependencies before they became issues • Optimized processes for efficiency, impact, replication, and scalability by reducing friction within teams
  • Gallagher
    Marketing Automation Specialist
    Gallagher Feb 2020 - Jun 2022
    Rolling Meadows, Il, Us
    • Created process documentations for existing and new processes and streamlined existing processes• Developed and tested emails and landing pages using Salesforce Marketing Cloud to support marketing campaigns for multiple business units• Generated reports for critical emails and marketing automation campaigns• Built journeys for email campaigns to optimize marketing strategy
  • Workday
    Digital Marketing Web Producer
    Workday Jun 2018 - Jun 2019
    Pleasanton, California, Us
    • Tested site and email content to ensure that all assets and pages were correctly displaying and functioning before launch• Created launch tags using Adobe Launch for Workday’s website and tested that all pages had accurate tracking pixels• Built and developed emails, landing pages, and nurture programs using Marketo, Salesforce, and Adobe Experience Manager• Worked with cross functional teams such as Demand Generation, Events, Creative, Copy, Quality Assurance, and Integrated Marketing to promote product launches and marketing campaigns
  • Gap
    Digital Marketing Producer
    Gap Jan 2018 - May 2018
    New York, Ny, Us
    • Directed production of special web project and trouble shot technical issues that arose• Oversaw promotion planning and change management for Gap North America Online promotions• Managed end-to-end production of promotions and tested site experience and email campaigns for accuracy• Coordinated channel alignment and executed online support for in store promotions• Built HTML content on site using a promo drawer content tool and in emails using Movable Ink• Managed associate producers and ensured that all projects were on track for completion
  • Gap
    Associate Digital Marketing Producer
    Gap Feb 2017 - Jan 2018
    New York, Ny, Us
    • Tested site experience and email campaigns prior to launch to ensure flawless execution• Coordinated with Persado to implement subject line variants on email campaigns and verified if variants were accurate• Oversaw communication among cross functional partners including Marketing, Design, Copy, Web Content Development, Buying, Persado, and Salesforce to ensure that all project deadlines were met• Managed weekly promotional campaigns from marketing brief conception to completion on site and email • Developed schedules and managed status of several projects at once, including creative reviews and approvals, testing and quality assurance, and production• Responded quickly to any changes to promotion offers or project schedule, communicated the impact of these changes to business partners, and resolved any issues that arose in the process
  • Gap
    Assistant Marketing Manager, Promotions
    Gap Jan 2016 - Jan 2017
    New York, Ny, Us
    • Responsible for quality assurance, flawless execution, and final approval for all promotional email and site content• Wrote promotion legal details• Oversaw change management by updating the marketing calendar and creative briefs and informing business partners about these changes• Tracked and inputted promotion details into Smartsheet to inform cross functional partners• Conducted and presented monthly and seasonal competitive analyses • Assisted in weekly reporting and analysis of business performance through pulling Venus and Omniture reports
  • Valley Optometric Associates
    Intern
    Valley Optometric Associates Jun 2014 - Jul 2014
    • In charge of all pre-op examinations (testing for color blindness, visual peripheral field analyzer, auto-refractor, pupilometer, measuring blood pressure, and 3-D depth perception) serving 10+ patients daily• Led documentation effort to record accurate examination results using Compulink Advantage software • Acted as main liaison to patients and handled all customer facing communication including scheduling appointments, answering questions, and informing patients whose eyewear was ready for dispensing • Organized and managed eyewear and contact lens shipments worth $600 • Translated patient information for significant population of Korean patients
  • Impact
    Tutor
    Impact Aug 2012 - May 2013
    • Prepared creative and interactive science curriculum and presentations to engage 15 students • Taught reading comprehension and math in one-on-one and group settings of 3-4 students • Mentored underprivileged inner city primary school students

Stella Lu Education Details

  • University Of California, Berkeley
    University Of California, Berkeley
    Molecular And Cell Biology

Frequently Asked Questions about Stella Lu

What company does Stella Lu work for?

Stella Lu works for Gallagher

What is Stella Lu's role at the current company?

Stella Lu's current role is Marketing Automation Specialist.

What is Stella Lu's email address?

Stella Lu's email address is st****@****irm.com

What schools did Stella Lu attend?

Stella Lu attended University Of California, Berkeley.

Who are Stella Lu's colleagues?

Stella Lu's colleagues are Daniel Lees, Akoleowo Olalekan, Dan Kerber, Alex Scott, Patrick Good, Utkarsh Punjabi, Stephanie Hawkins.

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