Claro is an integrated design and branding firm based in San Francisco and New York City. Our multi disciplinary design practice has designed everything from web and mobile apps for iheart media and others, to sets and art direction for artists like Alicia Keys, Mariah Carey, 50 Cent and many more. Most recently my studio has focused on built environments— bespoke residential, hospitality and office projects in SF, Chicago and NYC.

Partial Client list includes: Zynga, University of Chicago, Ne Timeas Restaurant Group, RH.com & Roman & Williams

My role encompasses the following: brand strategy & design direction for the next generation sales galleries and hospitality experiences at RH. Instrumental in the concept development for the West Palm Beach, FL. Napa, CA. & Meatpacking in NYC. locations. Design development for the soon to open NYC flagship hotel. Product design development on outdoor, upholstery and accessories collections. Product sourcing and vendor management. Art direction and styling for the 2017 & 2018 interiors catalogues.

Creative Direction & Digital Strategy

Design development for a large scale hospitality & retail project

Summer Studio Ceramics Residency/Sabbatical. My residency focused on the production of a collection of functional porcelain serving ware for restaurants and sculptural forms for an upcoming product line.

Multidisciplinary design firm encompassing branding, interface, experience and environment/product design.

Responsible for creating all of the Tylted branding as well as the branding for dozens of game titles. Directed concept development, prototyping, user experience design, and visual design for multiple platforms, encompassing web, mobile, smart phone apps, and tablet apps.Led creative department comprised of 12 designers animators and illustrators. Collaborated with sales, marketing, and business development teams to develop and present pitches. • Lead and manage concept development, prototyping, user experience design, and visual design across multiple platforms including web, mobile, apps for smart phones, and tablets. • Oversee design, user experience, illustration and all asset production for platform and game titles• Redesigned the Tylted social, mobile game platform which has over 10MM unique visitors per month, second largest mobile gaming destination after Zynga (*Comcast 2012)• Responsible for branding new games • Designed and developed Tylted's social media strategy and oversaw it's implementation as well as managed the social media team.• Worked closely with sales, marketing, and business development teams on various initiatives and oversaw all custom ad solutions and pitch deck development.

Directed concept development, prototyping, user experience design, and visual design for multiple platforms, encompassing web, mobile, smart phone apps, and tablet apps. Oversaw multi-platform content development for network of 850+ local radio station websites. Led creative department comprised of 12 design, photo, and entertainment production professionals. Collaborated with national advertising sales, marketing, and business development teams to develop and present pitches. • Lead and manage concept development, prototyping, user experience design, and visual design across multiple platforms including web, mobile, apps for smart phones, and tablets. • Oversee design, user experience, photography, and video production for network of 750+ local radio station websites. • Designed iheartradio app, which has been downloaded 24 million times on iPad, iPhone, BlackBerry, Android, and Windows Phone 7. iheartradio for iPad debuted as the #1 Free Music iPad app and #3 Free iPad app overall. • Responsible for branding new stations and rebranding existing stations. • Provide editorial direction for ongoing photo galleries that receive an average of 300 million views per month. • Set design and art direction on live shows for artists like Alicia Keys, Mariah Carey, 50 Cent and Mumford and Sons as well as music videos for up-and-coming artists such as Justin Nozuka, Matt Morris and Alex Lambert.• Work closely with national advertising sales, marketing, and business development teams on various initiatives including internal team dediacated to rich media ad units which lead to $120M in digital sales in 2012.

Interactive, UI, print and advertising design for client list that spans entertainment, fashion, hospitality & technology.Recent clients include: American Heart Foundation, Z Health, Winebuys, Zooplr, Pete Sampras, Bureau of Trade, Anthem Wares, Colonie Restaurant Group.

Art direction, UI Design, technology evangelism, branding, concept development and day-to-day graphics production for both www.download.com and music.download.com (now last.fm).

Art direction, UX design & logo/brand development for Fortune 500 clients. Highlights included: AIG, Metlife Bank, Credit Suisse & The Thailand Tourism Commission.