There’s a certain unnamed feeling I get from the launch of a marketing campaign. It’s a fun mix of excitement from finally sharing all of the hard work with the world and blended with the stronger bond you’ve built by working closely with your team. Plus there's the opposing combination of relief that it’s over and momentum to do it again. I’m fueled by having my hands in every part of the marketing process and using data to learn how to do it better next time. I have experience strategizing and organizing branding shifts, product launches, and the day-to-day operations. I love pushing quality projects past the finish line, no matter the size. I’ve managed creative assets since the beginning of my career. From assigning them to products and campaigns for improved website traffic and flow, to helping them come to life to inspire communities of millions. I thrive off of folder systems and spreadsheets to stay organized and I find joy in smoothing out the kinks in disjointed processes. I’m also obsessed with working with content creators, the real experts of their craft. Their ability to bring ideas to life is both incredibly admirable and thrilling.Currently I help brands tell their stories through words and visuals across various digital platforms, and the focus for most of my career has been the outdoor industry. I grew up skiing and hiking in the forests outside of Seattle and it’s still where I escape to on the weekends. Time spent out there has the ability to recharge my batteries so I can keep chugging along.