Steph R. Email & Phone Number

Building and amplify global fashion and lifestyle positioning in the US region

Uniting progressive, brands to new people through intentional marketing strategy.• Business plan creation to help visionaries spread goodness through product and services.• Lead outreach strategies + manage brand partnerships and media relationships.• Develop comprehensive marketing strategies based on innovative go-to-market.• Expand actionable social media strategies and consumer profiles.• Research market opportunities to create 360 outreach plans to grow… Show more Uniting progressive, brands to new people through intentional marketing strategy.• Business plan creation to help visionaries spread goodness through product and services.• Lead outreach strategies + manage brand partnerships and media relationships.• Develop comprehensive marketing strategies based on innovative go-to-market.• Expand actionable social media strategies and consumer profiles.• Research market opportunities to create 360 outreach plans to grow awareness.• Led brand identity blueprint projects, to establish values proposition. Show less

Portland, Or

Ideated and applied values-based strategy, leading future-focused cross-functional team to infuse energy into brand, stemming higher appreciation with new conscious minded segments.• Developed agile strategy, infusing new energy into brand.• Created insights-led global long-range and seasonal plans for go-to-market, setting foundation for future consumer acquisition. • Build city specialty distribution strategy for USA, boosting internal efficiency.• Led brand identity framework… Show more Ideated and applied values-based strategy, leading future-focused cross-functional team to infuse energy into brand, stemming higher appreciation with new conscious minded segments.• Developed agile strategy, infusing new energy into brand.• Created insights-led global long-range and seasonal plans for go-to-market, setting foundation for future consumer acquisition. • Build city specialty distribution strategy for USA, boosting internal efficiency.• Led brand identity framework project, for relevance and consistency.• Guided global collaboration and fast-to-market projects, expanding brand perception.• Managed brand relationships, heightening familiarity with new conscious consumers.• Activated brand with intent to disrupt current norms, for uniqueness in market.• Established influencer and seeding strategies, for shoe-on-feet recognition. • Built global cross-functional team, improving operational efficiency.• Coached team to see and reach their potential, enhancing internal output. Show less

Worked in cross-functional team, managing category go-to-market programs and integrated storytelling across all consumer touchpoints, for consistency and authenticity in market.• Developed unified strategies driving brand awareness and increasing conversion.• Managed creation of multi-media storytelling elements, simplifying global go-to-market.• Researched trends and distilled actionable insights, ensuring consumer needs were met.

Portland, Oregon Area

Coordinated cross-functional projects for efficient and accurate global go-to-market, resulting in documented process adoption.• Identified and optimized multi-media story elements for global go-to-market accuracy.• Wrote insight-led, brand-relevant product stories, delivering intuitive and helpful content. • Analyzed product positioning and competition for relevance in market.

Footlocker.Com

Created dynamic category strategy, resulting in higher awareness with sport-lifestyle and street-fashion consumers. • Created integrated marketing plans, achieving promotional efforts and sales objectives.• Collaboratively led development and delivery of creative assets, improving productivity. • Ensured merchandised assortments delivered differentiation in market, driving incremental growth.

Coordinated cross-functional workflow to maximize internal and external product transparency efforts. • Analyzed sales data, providing management actionable insights.• Led meetings with creative, marketing, and purchasing teams, successfully communicating project goals.

Maintained brand voice for common tone across multi-media platforms for relevance in market. • Analyzed reports discovering new segments and optimizing sales with custom content.• Maintained social media platforms and coordinated SID analytic links to harvest data.

Wausau, Wisconsin Area

Maintained brand voice for common tone across multi-media platforms for relevance in market. • Analyzed reports discovering new segments and optimizing sales with custom content.• Maintained social media platforms and coordinated SID analytic links to harvest data.

Wausau, Wisconsin Area

• Created and maintained database of artists, donors, students, and other contacts.• Assisted with installation of exhibitions with a collaborative team of artists.• Managed gift shop, gallery, and classrooms.• Designed and distributed promotional materials.• Hosted exhibit galas, fundraisers, and meetings.• Led employees to be independent sales associates.

· Created crisis communication plans with supervisor if problems occurred· Communicated regularly with staff to keep them and patrons safe

· Communicated regularly with staff to keep them and patrons safe.· Created crisis strategies to ensure safety within the facility.