Stephan Johnson

Stephan Johnson Email and Phone Number

ACCOMPLISHED SALES & MARKETING LEADER Driving Acquisition & Revenue with Channel Partners, Optimization of Under Performing Teams, and Developing Incremental Brand and Product Marketing Opportunities @ Brightspeed
atlanta, georgia, united states
Stephan Johnson's Location
Atlanta, Georgia, United States, United States
About Stephan Johnson

ACCOMPLISHED SALES & MARKETING LEADERDriving Acquisition & Revenue with Channel Partners, Optimization of Under Performing Teams, and Developing Incremental Brand and Product Marketing OpportunitiesCore skills:Channel Partner Management | Affiliate Marketing | Annual Forecasting | Strategic Planning | Market TrendsSales Team Coaching & Training | Go-To-Market Strategies | P&L Management | SEM to PeersBuilding Training | Sales & Marketing | SEM, SEO, & SERP Landscape | Online and Brick & Mortar ChannelsI can be reached at 678.361.037Channel Strategy*Built and actively managed an annual $21M acquisition budget. Partner Sales Channels contributed 22% of Online/ecommerce acquisition. *Oversaw the RFP, budgeting and selection of the first version Artificial Intelligence (AI) overlay to Sales Chat SaaS. Cost savings from deflecting 21K calls in 12 months.*Created and executed Channel specific Go-To-Market strategies for new products. pricing and promotional offers.*Identified and secured funding for a non-brand marketing trial in e-commerce (eTail) Channel. Program achieved and exceeded customer targets by 111% while the Cost Per Add for this program was 30% less than internal media costs.Partner / Channel Distribution & Marketing*Managed and implemented Unified Partner SERP programs for Brand Search (SEM) – Saving $5M in 2022.*ecommerce Channel (Etail) achieved 12% annual growth 2009 – 2014 (Reached 1M installed customers by 2015).*Relaunched Cox Sales Chat Program: Negotiated a new SaaS Chat Platform contract and selected a new On-shore Call Center. Introduced a Sales Culture (Change Management) Account Management & Operations*Ownership of Product Sell in Rates, Customer Lifetime value, Churn, and P&L Responsibilities.*Created and Presented: Product & Process Training Decks and Sales Enablement Materials – resulting KPIs increasing by 5 to7%.*Presented and executed a new Profit-Sharing style Compensation model this grew Recurring Revenue Per Subscription by +$9.00 in 10 months.Oversaw the sales production of (70) sales chat agents at Cox Communications and the wireless phone sales of (65) in-store sales agents in retail locations at Sprint.  Partnered with channel partners to increase product placement and unit upsell to drive sales and drive profitability.  Developed team members, supervisory staff, and sales agents with product and system training, situational selling, and sale enablement programs.  This focus encompassed 400+ call center agents

Stephan Johnson's Current Company Details
Brightspeed

Brightspeed

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ACCOMPLISHED SALES & MARKETING LEADER Driving Acquisition & Revenue with Channel Partners, Optimization of Under Performing Teams, and Developing Incremental Brand and Product Marketing Opportunities
atlanta, georgia, united states
Website:
brightspeed.com
Employees:
5
Stephan Johnson Work Experience Details
  • Brightspeed
    Channel Partner Program Manager - Smb
    Brightspeed Oct 2024 - Present
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  • Freelance
    Independent Marketing & Program Consulting
    Freelance Jan 2023 - Oct 2024
    Advisory consulting services for: Building channel strategies, Showcasing Predictive Mover data for customer retention programs, Implementing Affiliate Marketing and Channel Partners to drive Revenue, Customer Acquisition, Subscriber Growth and Demand Generation.
  • Cox Communications
    Senior Sales Manager, Online Sales And Affiliate Marketing
    Cox Communications Jul 2015 - Dec 2022
    Atlanta, Georgia, United States
    Accountable for all sales performance, marketing actions, contracts, site content and KPIs for digital 3rd Party partners and ecommerce sales channels. Developed and executed the ecommerce sales channel (eTail) strategy for Cox Communications Coordinated with the media Agency (AOR) to define and execute strategies for the search landscape: including Brand Search (SEM), SEO and Organic Strategies. Leveraged strong working relationships to create “share shifting” partner organic search sales programs. Lead the transform of the Cox.com Sales Chat program to a measurable KPI & “Sales Culture” channel. Built the strategy and launched the Cox Affiliate Marketing channel. Drove incremental Brand content, visitor volume, and new customer acquisition thru a Pay Per Click (PPC) partnership with Clearlink. Oversaw contract renewals, created sales incentive and MDF programs, executed product placement & Go-To-Market communications, delivered training and Sales Enablement Materials to channel sale partners. *Built an annual $21M acquisition budget and cost of acquisition model. This budget contributed 24% of Online acquisition.*Managed and implemented Unified Partner SERP programs for Brand Search (SEM) – Saving $5M in 2022.*Presented and executed a new Profit-Sharing style Compensation model. This commission / sales incentive grew Recurring Revenue Per Subscription by +$9.00 in 10 months.
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  • Cox Communications
    Business Development Manager
    Cox Communications Jul 2008 - Jul 2015
    Developed and executed the ecommerce (eTail) Distribution strategy for Cox Communications. Networked with peer MSO partners to evaluate competitive threats market trends and distribution opportunities. Evaluated, prioritized and launched (5) new online distribution partners and (14) web sites over 2 years.*Etail Channel achieved 12% annual growth 2009 – 2016 (Reached 1M installed customers by 2015).*Ownership of Product Sell in Rates, Customer Lifetime value, Churn, and P&L Responsibilities.*Created and Presented: Product and Process Training Decks and Sales Enablement Materials – KPIs increased by 5 to7%.
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  • Sprint
    Channel Sales Manager - Indirect Sales Channel
    Sprint Nov 1998 - Apr 2008
    Partner Sales Manager – Indirect Sales Channel Recruited and managed the sales and distribution of Sprint wireless in 360 independent Georgia storefronts in a highly competitive and changing marketplace. Increased partner engagement through event marketing, in-store events and B2B showcases. Increased business efficiencies by optimizing inventory processes and co-op approvals. Created strategic business plans with key partners that drove B2B sales and local government contracts. Managed a dynamic and inclusive Account Management team of (12) Account Executives and (65) field sales staff in a quota-driven environment.  Negotiated and facilitated the transfer of corporate store leases and assets to Exclusive Partners. Drove Salesforce CRM software usage by partners, increasing upsells & contract renewals by 18% Managed the sales pipeline of partner B2B contracts and solution sales to a 92% close rate Presented and obtained corporate approval of the first Regional Master Agent Program with Sprint. Created a culture of accountability and service excellence for a field sales team of (65) employees  Top 10 National Ranked performance in both “Big Box” and Local Dealer volume 2000 – 2006. National Sales Contest Won: 2003 Best Buy National Sales Contest, 2007 Motorola Super Bowl Sales Contest, Sprint Winner’s Circle Member, 2000: Sprint Mission Possible Sales Contest: Grand Prize winner: 2001 PT Cruiser.
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  • Ameritel
    National Account Manager And Corporate Trainer
    Ameritel Apr 1996 - Nov 1998
    Atlanta, Georgia, United States
    National Account Manager and Corporate TrainerManage the relationship with Key National Big Box Retailers. Oversaw plan-a-gram, Co-op advertising, Go To Market launches. Produce training manuals, selling materials and seminar outlines for field staff use. Project managed the Nationwide launch of the Ameritel (MVNO) brand product line in over 1,500 retail locations. Interviewed, hired, and trained field staff for Ameritel brand product line.
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  • Pier One Imports
    Assistant Store Director - Corporate Management Program
    Pier One Imports Aug 1993 - Apr 1996
    Responsible for daily store operation with $5 million annual sales • Maintained store status as number one store in chain.• Forecasted Sales Volume, Used Sales data and market trends to order merchandise, balanced monthly P&L reports, managed supply chain operations and warehouse logistics. • Interviewed, hired and trained staff of up to 26 employees.

Stephan Johnson Education Details

Frequently Asked Questions about Stephan Johnson

What company does Stephan Johnson work for?

Stephan Johnson works for Brightspeed

What is Stephan Johnson's role at the current company?

Stephan Johnson's current role is ACCOMPLISHED SALES & MARKETING LEADER Driving Acquisition & Revenue with Channel Partners, Optimization of Under Performing Teams, and Developing Incremental Brand and Product Marketing Opportunities.

What schools did Stephan Johnson attend?

Stephan Johnson attended Michigan State University.

Who are Stephan Johnson's colleagues?

Stephan Johnson's colleagues are Chelsea Stanley, Scot Meyers, Isabella Weaver, Palmer Chambliss, Gustavo Rodriguez, Anubhav Raj, Trey Butler.

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