As the right hand to the CEO of a dynamic founder coaching business, I orchestrate a multifaceted role that spans strategy, operations, and growth initiatives. My mission is to amplify our founder's vision and drive business expansion through:1. Strategic Leadership: Collaborate intimately with the CEO to shape and execute high-impact strategies across brand communication, market positioning, and business development.2. Digital Presence Optimisation: Spearhead our digital ecosystem, working with the team behind our web presence while crafting SEO-driven content that elevates our online authority.3. Revenue Acceleration: Architect and implement data-driven sales and outreach strategies, leveraging automation to scale our client acquisition efforts.4. Content Strategy: Consult with the CEO in the development of multiple content creation machines, including podcast production and video content refinement, to amplify our founder's thought leadership and engage our target audience.5. Social Media Mastery: Develop and execute multi-platform social strategies that boost brand visibility and cultivate meaningful community engagement.6. Operational Excellence: Streamline processes across the organization, ensuring seamless execution of initiatives and fostering a culture of continuous improvement.In this role, I blend strategic thinking with hands-on execution, serving as a crucial link between vision and implementation. My diverse skill set allows me to navigate complex challenges, drive innovation, and deliver tangible results that propel our business forward.

My first priority at Smartload was managing the operations department of the company. This included:1. Coordinating our warehousing and service delivery activities2. Stock management, planning and purchasing3. Client demand planning4. Relationship development and sales5. Data management, analysis and reporting (design and creation)During my time in this roll, I split my efforts between managing the department and further developing relationships with service providers, clients and prospects to develop further growth and sales opportunities.

As marketing manager I design, create and manage all internal and market facing communications elements and tools. The roll includes:1. Marketing materials creation (design, writing, production)2. Strategy development (capitalising on and increasinggrowth opportunities for Smartload)3. Internal and external communications regarding newproducts, services, training materials, etc.4. Inbound marketing and lead generation5. Content marketing strategy development6. Content distribution through various communications channels such as LinkedIn, email, our company website and blog, etc.7. Content creation for all active communications channels such as LinkedIn (carousels, written posts, video, etc.) our company website (website copy, blog content, spec sheets, service diagrams, video, etc.), email (training documents, presentations, spec sheets, brochures, etc.)8. Translating value propositions into strategic, compelling language for use by the CEO and commercial teams in the form of presentations, diagrams, videos, brochures and other documents.