Adaptive, collaborative leader accelerating brand image and achieving B2B marketing goals of a third-party service provider and membership program network spanning 3,200 affiliated resort clients in 80 countries. Leading a cross-functional, globally distributed team to create innovative, compelling programs and promotional strategies. Establishing the company’s experiential events platform, ensuring affiliate engagement, driving business development and relationship management of high-value clients through targeted activities, experiences and communications. As the division evolved and scaled to meet company growth, I earned responsibility for product development, program development, and communications strategy.

I built Interval’s corporate marketing event segment from the ground up, creating enterprise-wide initiatives and engagements to drive global awareness and position the brand as an industry leader. Alongside C-suite leadership, I established the strategic brand vision of multiple high-impact programs and experiences, generating millions in revenue while identifying lasting cost-saving measures.

Promoted from management-level role to drive department-wide transformation, enabling strategic growth by creating a cohesive B2B brand identity, efficient internal processes, and innovative engagement plans. Restructured programs to fit an omnichannel, tiered model, enabling the development of high-impact marketing opportunities across exclusive categories.

Drove awareness for the Oracle Delphi software package through all stages of product branding and launch. Planned, managed, and execute over 150 corporate trade show events as brand representative. Accountable for building and developing partnerships and client relationship management with college, universities, and research campuses throughout the U.S. Received the Total Quality Management Award for Customer Service Excellence.

Collaborated with multi-disciplinary teams to ensure the on-time development and delivery of on-air advertising segments for programs such as The Today Show, Saturday Night Live, and nightly broadcast news. Streamlined logistics for NYC-based events, supporting execution through vendor management, print collateral development, and on-site coordination.