As cultural strategist and researcher , I’m above all passionate about understanding and interpreting the rich tapestry of human cultures and social dynamics. My business approach explores the timeless links between the environment, culture, art and heritage to generate profound cultural insights that can drive meaningful and positive change for businesses and society.

Quallia, at the heart of today’s challenges, is setting up a synergy of personalised services to put new imaginaries and new realities into perspective and to spark a culture shift. Making a positive impact, bringing culture, sharing spirited moments of inspiration.

Interiors & Sources MaterialsArchitects and Interior consultantDesign curator

As Business Developement & Sales Manager of Floorian Inc. I was reinforcing and developing business relations with Central and South America. I managed the implementation of sales strategy and sales objectives for Floorian. I managed the integrated marketing and sales programs. I also developped new business initiatives. Specifically I managed the launch of Floorian's furniture collection in the U.S. and South America markets. I was also responsible for sourcing new products in order to remain current with market and style trends. I provided market research and analysis. Additionally I developped and manage annual sales and operating budgets. I was primarily involved in managing sales, growth, and business activities in the United States. I was coordinating business operations including sales and marketing activities in the U.S.. Then I played an integral role in expanding the company's growth and development into the United States and South American markets.From 1999 to 2005 I served as Export Area Manager Southern Europe/South America in EPI group. I was responsible for reinforcement and development of the business relations with Southern Europe and for the development of a new sales area in South America. I developed the client portfolio and directed implementation of sales strategy. I was responsible for increasing company turnover by 14 within five years.

As Show room Manager and Sales Manager I was fully responsible for the day to day running of the Showroom to ensure that the Showroom was visually merchandised to an excellent standard and to ensure that the highest levels of Customer Service were given at all times. I was managing, motivating and developing the team to ensure that targets were exceeded and recommending potential advertising venues and marketing strategies to head management.I was actively developing business along three main channels (retail, interior designers and architects) by creating viable partnerships, sponsorships and showroom/brand exposure opportunities in the local communityI was acccurately monitoring, analysing and reporting sales patterns and trends.Skills/Knowledge/Experience• Proven management experience in leading, motivating, developing a team • High end customer service and luxury retail experience• Exceptional communicator both written and verbal• Determination and drive for results• Diligent and conscientious • Creative Innovator – committed to constant improvement

Advising on partnerships and joint ventures between European companies.