Stephanie Coyle Email & Phone Number

Troy, Mi, Us

- Manage the lifecycle of turning shipping containers into luxury homes from drawings and building, to marketing and selling- Create and execute grassroots public relations and marketing campaigns to drive/meet goals, e.g., grow pipeline of potential buyers and future clients, identify and win over local influencers, etc.- Featured in USA Today, a prime-time local television slot and securing the front-page of the Detroit Free Press and their local Facebook and Twitter pages- Conduct on-going market analysis to gain understanding of ever-changing community needs and landscape- Build and maintain company website to showcase current products, capture visitor data, promote inquiries and share the story of Forever Home and why container homes are awesome!

Troy, Mi, Us

- Assisted leadership in developing Firm’s plan to penetrate new markets - Managed region’s top strategic relationships- Increased regional visibility by developing and executing a new market-facing plan- Cultivated business development among Firm’s senior and manager-level associates by strengthening skill sets and connecting them to top places and people in the community

Troy, Mi, Us

- Managed $500,000 marketing budget- Negotiated all vendor, advertising and sponsorships- Managed team of regional marketing coordinators- Oversaw and executed Firm’s largest partnership with the Detroit Red Wings

Troy, Mi, Us

- Drove overall growth of the Firm’s largest revenue-generating region (SE MI and Toledo, OH) by developing and executing a strategic sales and marketing plan- Executed and tracked ROI for all events, campaigns, sponsorships, social media and public relations - Increased operational efficiently by authoring and implementing Firm-wide best practices

Detroit, Mi, Us

- Responsible for all client-facing operations, including the development and delivery of campaign development, creative services, social media management, public relations and event production- Worked within a variety of industries and niches, including, but not limited to, automotive, national private equity, manufacturers and K-12 education- Oversaw independent graphic designers, videographers and agency interns

Akron, Oh, Us

- Managed projects during bank integration including commercial portfolio analysis/comparison and market research unveiling geographic prospect opportunities- Hired and trained two banking assistants within two large lines of business- Implemented process improvement to track performance of bankers- Created innovative corporate marketing materials, strategies- Facilitated brand launch event planning- Oversaw corporate budget for marketing and public relations including sponsorships, donations and customer entertainment