Senior Product Marketing Manager
Current- Develop product positioning and messaging that communicates the value proposition and benefits of tools- Conduct market research to understand key market and competitor trends - Collaborate with cross-functional teams to deliver product material highlighting functionality and use cases- Develop personas and key user groups to understand their need and wants, helping shape the way our products serve them- Work closely with product teams with content creation, review UX and UI- Educate other departments on current product messaging