A Digital Marketing Strategist that helps companies strengthen their brand presence through the use of effective marketing strategies, analytics and content development. Specializes in building and improving a company/brand's digital and social media marketing platforms with the execution of innovative and well planned strategies, interactive story telling and content. - Google AdWords certified- Proficient experience in Google Analytics and Google AdWords- Years of experience in Adobe Creative Suite and Microsoft Office - Experience in using Hootsuite, ProQuest, WordPress, OpenCart and MailChimp
Munchkin Snacks
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Content SpecialistMunchkin Snacks May 2020 - PresentHong Kong Sar
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Digital StrategistTazelbox Jan 2016 - PresentToronto, Canada Area• Responsible for planning and executing the digital and social media marketing strategies to promote Tazelbox.com as a creative and multifunctional brand.• Conducts market research and organic searches for the Tazelbox.com as well as its social media channels in order to keep updated on the latest digital and market trends.• Responsible for all of the web analytics for Tazelbox.com (including the SEO, social media analytics, Google AdSense and Google Analytics) to understand market demand and create customized marketing and promotional strategies that will increase Tazelbox.com’s brand recognition and exposure while maintaining top search engine ranking.• Creates the web and blog content for Tazelbox.com.• Social Media Marketing Manager for Tazelbox.com.• Responsible for product development of the subscription boxes, cosmetics, clothing and accessories that will be available on Tazelbox.com in the future.• Developed the visual, user experience and website design of the Tazelbox.com, ensuring that the website is user friendly and aesthetically pleasing. • Oversees all of the day-to-day operations for the Tazelbox.com and social media channels.
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Digital Marketing Strategist And Social Media Marketing SpecialistAlcohol Countermeasure Systems Corp Jan 2015 - May 2016Canada/Usa• Developed the visual and user experience design for multiple e-commerce websites including ACS-corp.com & ALCOLOCK.net• Developed and executed the ACS e-commerce marketing strategy (ALCOLOCK).• Managed the ALCOLOCK e-commerce website project and all of the social media accounts for the brands under ACS.• Responsible for the product content creation and translations for multiple website and their corresponding social media accounts. • Successfully increased user following rate and brand exposure for all of the social media accounts under ACS and ALCOLOCK across the company’s international network.• Carried out SEO strategies for multiple websites and responsible for web analytics using multiple analytical software.• Prepared marketing and promotional campaigns for various brands under ACS such as MyDRIVESAFE.• Performed multiple graphic design tasks (banner, brochure and web design).• Ensured that the projects completed meets the expectations set by the supervising marketing and sales director. -
Social Media Blogger And Content StrategistSweet Lemon Media Aug 2013 - Sep 2014Toronto, Canada Area- Social Media Creator for Sweet Lemon Media.- Content creating responsibilities include blog post writing and developing graphic content (banners, photographs and images).- Blog content topics include beauty, lifestyle and fashion.
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Fashion And Beauty Content CreatorThecampusstyle Sep 2011 - Sep 2012Toronto, Canada Area- Long term blogger for TheCampusStyle.- Content creating responsibilities included developing written and visual content about beauty and style. -
Fashion Week Production VolunteerFashion Design Council Of Canada 2011 - 2012- 2 term event coordinating volunteer for Toronto's Fashion week.- Responsibilities included production set up, public relations coordinating and event management assistance. -
Equity And Investment Research AnalystUbs Global Asset Management Jun 2011 - Sep 2011Hong Kong• Fulfilled responsibility as a research analyst, focusing mainly on equity and bonds research.• Assisted in pitching investment proposals to the Private Wealth Management team of UBS. -
Brand Management And Marketing AssociateWeber Shandwick Apr 2010 - Sep 2010Beijing, China• Responsibilities included brand management tasks, strategic planning, proposal writing, media monitoring, social media marketing, content creation, research, event planning and account management for brands including P&G, Olay, Vidal Sassoon, Zippo, Vitamin Water, McDonalds, Disney, Mercedes and Allergan’s Botox.• Assisted in client management to ensure that the client’s brand objectives are being achieved.• Became experienced in problem solving, teamwork, crisis management and how to strategically carry out successful brand management. -
Project Management AssociateTina Barrat Jewelry May 2009 - Sep 2009Hong Kong- Responsibilities included managing Tina Barrat's trade show events.- Ensured that the jewelry shows that Tina Barrat participated in ran smoothly.- Communicated regularly with vendors and show management teams to ensure that tasks were completed at a punctual manner; reassuring the success of the jewelry trade shows. - Developed marketing strategies for Tina Barrat to build on the company's brand identity, recognition and exposure in the Hong Kong jewelry market.
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Customer Service AssociateSony Ericsson Apr 2007 - Oct 2007Hong Kong
Stephanie L Education Details
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Marketing/Marketing Management, General -
Marketing/Marketing Management, General -
Communications (Iccit), Professional Writing And Fine Art History -
User Experience And Interface Design
Frequently Asked Questions about Stephanie L
What company does Stephanie L work for?
Stephanie L works for Munchkin Snacks
What is Stephanie L's role at the current company?
Stephanie L's current role is Content Specialist at Munchkin Snacks.
What schools did Stephanie L attend?
Stephanie L attended Cornell University, Sheridan College, University Of Toronto, George Brown College.
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Stephanie L.
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Stephanie L
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