Responsible for developing, implementing, and executing strategic and creative marketing plans for Design Plus and Que Bella in order to attract potential customers and retain existing ones by achieving brand growth. Key accountabilities include: • Developing & executing comprehensive marketing strategies to raise brand awareness and drive customer engagement using both digital and traditional marketing methods. • Creating digital marketing campaigns and initiatives to promote… Show more Responsible for developing, implementing, and executing strategic and creative marketing plans for Design Plus and Que Bella in order to attract potential customers and retain existing ones by achieving brand growth. Key accountabilities include: • Developing & executing comprehensive marketing strategies to raise brand awareness and drive customer engagement using both digital and traditional marketing methods. • Creating digital marketing campaigns and initiatives to promote products and services across various online channels, including social media, email marketing, PPC and display advertising via third-party marketers. • Implement and manage email marketing campaigns utilising audience segmentation and automation to nurture leads and drive customer retention. • Analysing KPI's, such as website traffic, conversion rates, and campaign ROI, using analytics tools to assess the effectiveness of digital marketing efforts and make data-driven decisions.• Regular reporting to communicate marketing performance, trends, insights, and recommendations to stakeholders.• Identifying new digital marketing tools and platforms to improve campaign performance and streamline marketing operations. • Challenging current strategies in place, assessing effectiveness, threats, and opportunities.• Market research and competitive analysis using both primary and secondary research methods to identify target audiences, industry trends, and opportunities for growth.• Using marketplace research, combined with commercial data to drive NPD• Using Adobe Creative software to generate brand and product concepts, digital renderings, and artworks.• Collaborating with cross-functional teams to ensure marketing efforts align with business goals.• Managing the company and brand’s website content, ensuring it is user-friendly, SEO optimised, and aligned with brand values/company guidelines.• Implementing marketing budget on a quarterly and annual basis allocating funds accordingly. Show less

As Brand Design and Marketing Coordinator, I assist with the design, coordination and maintenance of relevant marketing activities for the company along with providing assistance on all aspects of the New Product innovation and Introduction process for Branded and Private Label products.Responsibilities include:- Artwork creation for own brand products.- Monthly brand design & product development.- Creating digital renderings of products and prototype samples – own brand… Show more As Brand Design and Marketing Coordinator, I assist with the design, coordination and maintenance of relevant marketing activities for the company along with providing assistance on all aspects of the New Product innovation and Introduction process for Branded and Private Label products.Responsibilities include:- Artwork creation for own brand products.- Monthly brand design & product development.- Creating digital renderings of products and prototype samples – own brand & customers.- Creating final retail ready products.- Assisting with the Management of Branded product.- Optimisation of the management of the company and brand websites to support the sales strategy.- Planning and execution of targeted digital marketing campaigns including SEO, and Paid Search- Blog writing and content creation- Management of social media strategies- Market research & developing an understanding of key market trends and implications- Assisting with all PR activity including press release creation and syndication.- Providing design support for events and exhibitions within the wider group.- Assisting with the management of the Sales and Marketing budget - Use of the Adobe Creative Suite Show less

Rosehill Furniture Group is a leading manufacturer of contract furniture for student accommodation, care homes, PRS, office and ecclesiastical environments. Comprising of two sister companies, my role was to plan, manage and implement marketing strategies, online and offline.Duties & Responsibilities - Planning and implementing social media strategies and content- Content writing anad blogging- Planning and implementing an email marketing schedule- Devising an… Show more Rosehill Furniture Group is a leading manufacturer of contract furniture for student accommodation, care homes, PRS, office and ecclesiastical environments. Comprising of two sister companies, my role was to plan, manage and implement marketing strategies, online and offline.Duties & Responsibilities - Planning and implementing social media strategies and content- Content writing anad blogging- Planning and implementing an email marketing schedule- Devising an offline advertising strategy- Artwork creation for online and offline marketing- Video creation and editing using Adobe Premier Pro- Data compilation and reporting- Brochure production- Organising photoshoots- Attending/organising events- Website management and development using Wordpress and WooCommerce- SEO and keyword research- Using Google Analytics to strategically plan future campaigns Show less

Duties & Responsibilities - Planning & Implementing integrated digital marketing campaigns & promotional material- Artwork creation for all online channels- Planning & implementing an email marketing schedule - Data analysis and reporting- Content and blog writing - Blogger outreach programmes- Liaising with all areas of the team to ensure campaign deadlines are met- PPC predominantly on Facebook- Affiliate marketing campaigns

When I joined Britannia, the company had just undergone a huge website redevelopment and re-brand. My role involved a re-design of all email campaigns, including weekly, seasonal, and automated campaignsDuties & Responsibilities- Planning & implementation of email marketing campaigns- Creation of promotional web and landing pages using Umbraco- Monitoring and analysing data and compiling reports- Website updates and maintenance- Artwork creation using the Adobe… Show more When I joined Britannia, the company had just undergone a huge website redevelopment and re-brand. My role involved a re-design of all email campaigns, including weekly, seasonal, and automated campaignsDuties & Responsibilities- Planning & implementation of email marketing campaigns- Creation of promotional web and landing pages using Umbraco- Monitoring and analysing data and compiling reports- Website updates and maintenance- Artwork creation using the Adobe Creative Suite- Basic Knowledge of HTML- Blog and content writing- SEO outreach Show less