Stephanie Ramirez Siple Email & Phone Number

Lake Mary, Fl, Us

Orlando, Florida, United States

- Lead in the project of implementing Salesforce Marketing Cloud (Email Studio, Mobile Studio, Social Studio, Journey Builder, Content Builder).- Create and manage email segmentation of contacts in Salesforce and Marketing Cloud- Create, manage and strategize the automated emails behind welcome journeys in Marketing Cloud- Create automated timed delivery of Bible Studies to contacts that have signed up for these features- Manage email preferences for email communications- Creating forms and landing pages through Marketing Cloud- Importing of all email templates into Marketing Cloud from old system- Create engagement strategies through email for contacts so that they can convert from new leads to contacts, to donations to monthly ministry partners.- Create retention strategies through email for donors or monthly ministry partners to continue donating or increase their commitments.- Creating email and print list pulls from Salesforce for email or direct mail projects.- Creating campaigns in Salesforce for new projects.- Web Project Management: management of developers used for implementation or troubleshooting the connections of CMS to Salesforce.

Orlando, Florida Area

- Develop marketing strategies for ecommerce site, product launches and acquisition using email, social media and SMS.- Email Marketing Campaigns: Creating targeted digital marketing campaign strategies to advertise product launches, ecommerce store and events.- CRM: Using Salesforce, create segmentation and lists of audience for email list pulls.- Create engagement series and strategies for current donors, customers or for new name acquisition.- Track, analyze and report on email campaign performance and provide recommendations for improvement.- E-commerce Website: Implemented Shopify for the US office’s ecommerce website, created and updated content. Rolled out the implementation of Shopify for all other international offices. - Managing product and sales on Amazon (FBA). - Managing product and product development, sales strategy, Shopify point of sale for speaking engagements, events and conferences.

- Email Campaigns: Created personalized, targeted, triggered and lifecycle email campaigns with dynamic content using HTML, Photoshop and Unica. A/B testing of content and subject lines. Created the logic for data mapping for analyst.- SMS & Push Notifications: Created mobile marketing campaigns using IBM Watson Campaign Automation. Sent personalized and targeted SMS with dynamic content in push and SMS notifications to Aeroplan's members.- Website Content: Created new pages and updates on the Aeroplan website with a CMS to communicate news, promotions and information to Aeroplan’s members.- Worked on multiple projects at the same time and managed key members of these marketing campaigns - Trained new members of the marketing department on processes for deployment of digital marketing campaigns.- Created and wrote documentation on the email campaign production process.- Worked on data analysis with analysts for targeted email campaigns.- As the most senior member of the team, managed and mentored associate producers and interns.

Montreal, Canada Area

- Management of Projects: managed all digital projects that Reader’s Digest did for all their products, such as Best Health, Reader’s Digest, Our Canada, etc.- For all digital projects, managed members of the development team, database team, copywriter and marketing product manager to make sure deadlines and timelines were met so that the communication could go out to the targeted audiences.- Ownership of the digital marketing calendar and it’s deployments.- Implementation of contests on the various Reader’s Digest websites with the help of legal team.

- Managed all sales, communication and marketing on of 2 fine jewelry company websites. Revenue for e-commerce websites doubled each year. - Project Management: managed a development team for modifications and enhancements to the website. - Digital Marketing Campaigns: Designed weekly email campaigns for Birks.com and Mayors.com, implemented paid search advertising and various online marketing initiatives. - Website content: created and updated content on Birks.com and Mayors.com websites, selection of new products, managed the photography of products and wrote product descriptions in English and French. - Special orders/Custom Jewelry: Handled the ordering of special orders or custom jewelry from internet store and special clients. Acted as the liaison between the client and the jewelry factory. - Managed call center for internet order or product questions. Managed 2 warehouses for order fulfilment.

Responsible for creating new pages and sections within the multiple websites of Autodesk. Learned and worked with Autodesk’s in-house CMS. Delivered additions and modifications within the timeframe and scope assigned.

- Project Management: Managed development teams overseas. Ensured that the development teams delivered their parts of the project in a timely manner.- Marketing Campaigns: Created marketing campaigns to advertise the company and marketing plans for the affiliates to help them market their websites. - Graphic Design: Designed new websites, banners, and printed material. - Email Marketing Campaigns: Created emails campaigns from concept to design to content. Created monthly newsletter.- Lead Generation: Generated and managed leads for the sales team and marketing campaigns. - Managed 2 affiliate networks - Media Buying: Purchased Magazine, Newspaper, Radio, TV advertisements for the company.

Responsible for the administration and maintenance of six online casino websites. Created graphics, banners, images for websites and game software in 13 languages. Responsible for concept design and creation of web pages in HTML.

Webmaster/Programmer-AnalystAdministration and maintenance of the corporate website. Worked on the design of the new website. Created a technical support website. Created and integrated web pages for clients from Photoshop files(PSD) to HTML. Created images (gifs and jpegs), concept design and modifications for websites.Customer Support AnalystSupported clients with network administration (Novell, NT), configuration of computers, troubleshooting problems, and hardware installation. Worked on year 2000 software compliancy project. Responsible for creating procedures for software and network support. Helped with the setup of new departments.

Computer Science

Marketing

Graphic Design

High School Diploma