Account Manager
North Brunswick, Nj
- Direct the creative and/or programming teams to produce communications that are within scope, strategy, budget, and delivered on time for multiple client accounts.- Present creative to clients and manage modification and approval process.- Prepare a diverse media plan for a large pharmaceutical company by researching and recommending publications and websites to ensure that client advertisements will be presented within the appropriate content environment and to the correct audience demographic, negotiating media pricing, and facilitating the delivery of various media to the publications, such as print ads (with QR codes), broadcast emails, e-newsletters, inserts, banner ads, and other digital media placements.- Spearhead the launch and development of new websites and custom web tools from start to finish, including the naming of the domain, designing the site strategy, wire-framing the site and its functionality, testing / site launch, and creating supporting promotional materials with consistent messaging and branding to help drive traffic to these sites.- Lead team responsible for storyboarding, filming, and producing promotional and instructional videos for a large drug testing and diagnostics company.- Coordinate the production of multiple photo shoots by developing contact sheets, sourcing models, and preparing and organizing props.- Support the development of stakeholder interviews in order to extract quotes and content suitable for copywriting team to develop hard-hitting, customer-voice collateral.- Coordinate tradeshows and events by aiding in the design of an appropriate booth and collaborating with vendors to source supplies and materials.- Created foundation for updated version of internal time tracking, estimating, and invoicing system that streamlined internal processes and increased productivity.
