Stephanie Wellet Email & Phone Number

• Manage the development, introduction, and life cycle for the entire product line (1,800+ SKUs)
• Negotiate competitive pricing and source product based on cost, capabilities, quality, and delivery schedules
• Analyze sales and market data to support product strategy and identify new market opportunities
• Partner with the mass merchant team in developing innovative product assortments to gain market share
• Manage direct employees and collaborate with cross-functional team members to drive company objectives
• Present new line introductions to sales reps and interact with customers for product feedback

Charleston, South Carolina Metropolitan Area

• Conducted analysis of Amazon food segments to identify, define, and develop new product opportunities
• Sourced over 300 products that would achieve strong revenue growth and address customer needs
• Developed and managed the entire product lifecycle to ensure timeline milestones were met
• Maintained costing and margin goals by negotiating pricing, MOQ’s, and vendor contracts

Charleston, South Carolina Area

• Managed full phase product development to deliver profitable programs and timely deliverables
• Performed in-depth margin analysis to identify pricing opportunities and plan SKU exit strategies
• Led account product presentations tailored to customer needs and preferences
• Crafted sell-in strategy and vision for each season based on key UA stories and new sales opportunities

Raleigh-Durham, North Carolina Area

• Single point of contact for DSG, managing the entire go-to-market process for private label goods
• Partnered with DSG to create brands, negotiate pricing and provide retail solutions to drive growth
• Managed the development of category products focusing on production, cost, quality and delivery
• Ensured all product design, development and sourcing deadlines met customer expectations
• Achieved 30% growth over 3 years and recognized as DSG’s vendor of the year (2017-2019)

Raleigh-Durham, North Carolina Area

Raleigh-Durham, North Carolina Area

-Managed the direct online business and ensured sales and product margin goals were met-Facilitated the vendor negotiation process in addition to building strong business relationships-Spearheaded the planning of email and web features to support the Omni-channel business-Developed and introduced a proprietary sock line and assisted in the creation of.

Greensboro/Winston-Salem, North Carolina Area

-Facilitated and tracked the development of products from concept to production-Partnered with merchandising/design teams to confirm desired aesthetics and fit were achieved-Collaborated effectively with cross-functional teams to ensure product success-Certified that products were engineered to cost standards and met target margin expectations-Communicated.

Augusta, Georgia Area

• Accurately measured and evaluated samples for execution of fit and construction details.
• Collaborated with designer, merchandisers, pattern makers, and sourcing to assure the integrity of the garment
• Assisted with weekly fittings to insure all garments met company and designer standards
• Developed detailed specification packages for new styles based on the designer’s sketches and competitor samples
• Effectively communicated with vendors on a daily basis regarding new and existing styles