Stephanie (Ackerstein) Berger Email & Phone Number

New York, NY, US

New York, NY, US

Chamblee, Georgia, US

• Worked with 17+ clients as the day-to-day contact to ensure all deliverables were received and goals were consistently met to creatively tell clients’ brand stories and drive overall brand awareness, engagement and.
• Communicated clients’ needs to the social media team, contracted vendors and partnering agencies on a day-to-day basis
• Managed a team of 4 social media managers, overseeing their day-to-day responsibilities and tasks including scheduling photoshoots, creating content calendars and supporting community management, as well as their short.
• Developed and presented strategic social media and marketing plans while clearly communicating initiatives and goals to clients and teams
• Set and monitored all timelines and budgets to ensure maximum efficiency and timely execution for client campaigns
• Oversaw the development of monthly analytics reports to track against client KPIs and target areas of growth and improvement

Chamblee, Georgia, US

• Developed and executed comprehensive social media strategies and communication plans to engage new and existing audiences
• Executed full funnel social media strategies for each client including content and calendar creation, community management, influencer marketing management, campaign execution, paid social and email marketing initiatives
• Monitored the latest trends across all social media channels to ensure clients remained relevant and timely
• Worked with team to implement creative content ideas to drive brand awareness that supports account growth targets
• Conducted monthly social media audits to track and report account growth across followers, engagement and impressions

• Pioneered a marketing team to streamline brand and public relations initiatives while maintaining restaurants’ brand voice
• Generated an online social presence for 19+ restaurant concepts, as well as grew social channels’ followers by up to 18% year over year
• Utilized and maintained strong relationships with local influencers across Atlanta, Charlotte, Nashville and Houston markets
• Oversaw day-to-day marketing and PR initiatives including content development and social media management
• Conducted weekly social media audits to ensure consistent brand voice and engagement growth
• Produced quarterly marketing plans to drive sales and ensure marketing goals were met

• Managed a growing portfolio of 18 restaurant concepts in day-to-day public relations and marketing initiatives
• Developed extensive and strategic PR plans to help drive overall restaurant initiatives and objectives
• Leveraged and maintained influencer contacts and existing media relationships among trade, local and national outlets
• Planned and executed special events, new restaurant openings, media relations opportunities and new program launches, utilizing on-brand influencer partnerships to reach a larger audience
• Created event timelines, updated press trackers, lead team check-ins and shared updates with operations teams
• Developed media materials including media pitches, brand narrative, key messages, Q&A and press alerts

• Managed and supported day-to-day PR activity among Rocket Farm Restaurants’ portfolio of 15 restaurant concepts
• Built strong relationships with local Atlanta influencers, as well as media contacts at top tier Atlanta outlets
• Developed content and social media calendars for each restaurant to drive brand engagement and consistency
• Assisted with the development of the annual PR plan to help drive sales and ensure seamless brand integration of each restaurant
• Efficiently executed 10+ successful in-store events to help garner awareness for the restaurants
• Oversaw PR coordinator on day-to-day activities, social media, monitoring processes and program recaps

New York City, New York, US

• Managed day-to- day activities on core accounts including Pernod Ricard and Waterford Crystal
• Planned, supported and implemented special events, media events, media relations, desk-side briefings and program execution
• Played a key role in driving and managing social influencer programs for brands including Jameson Irish Whiskey, Malibu Rum and Waterford Crystal
• Owned vendor relationships for Pernod Ricard media events across the U.S. including Los Angeles, San Francisco, New York and Chicago
• Created timelines, budget trackers, lead check-ins and provide regular updates to the team and clients for upcoming projects
• Oversaw junior team with day-to- day activities, monitoring processes and press mailings

New York City, New York, US

• Continued to support day-to- day activity on core accounts including Pernod Ricard, Fruit of the Loom and Waterford Crystal
• Owned vendor relationships for events including Waterford New Year’s Eve Ball Drop and Full Figured Fashion Week
• Developed content and social media calendars for talent and key markets to drive brand awareness and engagement
• Supported message training, red carpet appearances, photo selects and consumer engagement for events
• Efficiently and effectively executed successful media days and interview appointments on behalf of clients/brand spokesperson
• Created media materials including news engine pitches, media lists via Cision and fact sheets

New York City, New York, US

• Supported day-to-day activity on core accounts including Pernod Ricard, Fruit of the Loom and Waterford Crystal
• Executed 15+ successful media events across all accounts including creating press materials and briefing books
• Supported team billing process and managed vendor invoices, POs and payments for all events
• Developed and reported coverage updates to clients, sharing relevant media placements and news stories
• Created and built out all press materials for news engine outreach including pitches and media lists via Cision.
• Pitched and secured coverage for clients at local and national level including E!, Food and Wine, Yahoo! Food, Men’s Journal, Good Housekeeping, Redbook, GQ, Women’s Health, amNY and Today.com

New York, NY, US

• Pioneered and developed initial PR practices for Woods Witt Dealy & Sons clientele (HoMedics, Jam Wireless Audio, MyCharge and Vysk Communications)
• Wrote and distributed press releases, product sheets, pitches and other press materials to secure client placement in national publications including Yahoo!, Huffington Post, CNET, FOX, The Guardian, Tech Crunch and.
• Developed and implemented new and innovative ways to pitch products including creating personalized Christmas stockings and “Mini Spa Mornings” for placement in national holiday gift guides including Marie Claire.
• Built and maintained media lists via Cision for print and broadcast media outreach
• Monitored current news reports for potential story ideas and placements

• Created new and innovative “tweets” to promote events and faculty members on the law school’s Twitter account
• Assisted with managing the law school’s Twitter account by monitoring the number of followers
• Wrote press releases for upcoming events put on by the law school and secured placement in local publications including Columns, The Red and Black, Athens Banner-Herald and Georgia Trend
• Interviewed and profiled students and alumni to be featured in the law school’s annual magazine and quarterly E-newsletter
• Kept the law school’s website up-to-date with posts, pictures and press releases to promote various events
• Compiled and organized news articles and clippings in which the law school was featured or mentioned

London, England, GB

• Assisted with the companies Instagram account to promote various artists and events, such as British Summer Time at Hyde Park
• Wrote press releases for various clients including AEG Live, Matthew Morrison, Kate Nash and Bon Jovi
• Pitched stories to British media sources and helped secure clients’ placement within a variety of publications including Independent Online, LOOK magazine, New! magazine and Flavour magazine
• Organized media allocations for large-scale events, such as British Summer Time at Hyde Park
• Created extensive media lists for a variety of print and broadcast markets via Gorkana
• Secured competitions and promotions for events, such as Alton Towers Live and British Summer Time at Hyde Park

Atlanta, Georgia, US

• Managed Facebook, Twitter and Pinterest accounts for clients, such as the Four Seasons Hotel Atlanta and Happy Feet Boutique, as well as monitored these accounts on HootSuite
• Created extensive media lists for markets including print, broadcast and online media via Cision
• Pitched stories to journalists and secured Keune Haircosmetics placement in various online blogs
• Wrote press releases for various clients including the Four Seasons Hotel Atlanta and Happy Feet Boutique
• Compiled news articles and clippings in which clients were featured
• Organized and mailed products to media reporters, such as hair products for Keune Haircosmetics

• Managed Facebook and Twitter accounts for clients, such as Hand and Stone
• Created extensive media lists for over 50 domestic markets including print, broadcast, and online media via Cision
• Pitched stories to journalists and various media sources
• Organized donations from various toy companies to participate in the Goddard School’s annual toy test where they developed a “top toys” list for the Christmas season
• Compiled news articles and clippings in which clients were featured
• Organized and mailed “swag” promotions to competition winners