Stephanie Fry

Stephanie Fry Email and Phone Number

Director - Integrated Marketing at Nationwide Financial | An advocate for continuous learning and a champion for personal development, understanding ‘why’ helps us to turn wonder into wisdom. @ Nationwide Financial
Stephanie Fry's Location
Columbus, Ohio, United States, United States
Stephanie Fry's Contact Details
About Stephanie Fry

LEADERSHIP - STRATEGIC PLANNING - PARTNERSHIPResults-driven, dynamic and decisive marketing leader with proven success in building strong teams,developing effective in-market tactics and fostering lasting relationships. A positive coach with soundknowledge of advanced marketing strategies who is proficient in coordinating teams to achieve setobjectives. A self-starter who sets a vision and successfully guides teams to reach that vision.

Stephanie Fry's Current Company Details
Nationwide Financial

Nationwide Financial

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Director - Integrated Marketing at Nationwide Financial | An advocate for continuous learning and a champion for personal development, understanding ‘why’ helps us to turn wonder into wisdom.
Stephanie Fry Work Experience Details
  • Nationwide Financial
    Director - Nf Integrated Marketing
    Nationwide Financial Jun 2021 - Present
    Columbus, Ohio, Us
  • Nationwide
    Creative Director; P&C Marketing
    Nationwide Jul 2019 - Jun 2021
    Us
    Responsible for team supporting P&C omni-channel tactics; implementing strategies for communications and marketing plans, including digital, social, print and web tactics as an extension of creative strategy.*Developed the first interested-triggered marketing experiences, partnering with a cross-functional team, leveraging SalesForce Marketing Cloud for Personal Lines and Commercial Lines resulting in more-highly qualified sales leads. * In Personal Lines, results were 19% more new writings per week than those of like-agents who were not in the pilot* Implementing personalization within email marketing leveraging data to create a more relevant experience * Leveraging design-thinking methods, partnered with Innovation to develop creative strategy for the launch of new Nationwide solutions, Spire and Nimbl * Including development of on-site eSports launch of Spire; resulting in 305 unique email addresses captured, exceeding benchmark by 22%* Implemented messaging architecture and creative strategy for large projects resulting in early partner alignment, more cohesive tactic execution and increased speed to market* Advocated and nurtured the re-development of Nationwide.com/agents to be a one-stop location for Independent Agents
  • Nationwide
    Creative Director, Inhouse Marketing Services
    Nationwide Nov 2016 - Jul 2019
    Us
    Led, developed and coached team responsible for building Nationwide’s most visible brand assets, including the brand photo library and muti-use video assets supporting Nationwide business initiatives and proofing all content developed by the in-house agency. * Provided creative and strategic consultation to senior management and project leaders on internal and external image production projects * Developed and defined first, cohesive illustrative character style that could be easily adapted for use in video, print, digital and motion graphics in partnership with the Brand team* Drove transformation to combined video and photography teams, saving nearly 60% of productions costs for b-roll only video shoots.
  • Nationwide
    Video Manager, Marketing Services
    Nationwide Sep 2015 - Nov 2016
    Us
    • Active collaboration with Direct & Member solutions’ Innovation Team to provide tactical and strategic viewpoint on how best to integrate video into key test and learn projects • Partner with Account Management and key strategic partners across the enterprise to create content for a variety of digital and online tactics • Partnering with Brand Standard team to develop live action and motion graphics brand guidelines for the enterprise• Lead team responsible for visualizing information through video and motion content supporting key B2B and B2B2C campaigns including Financial Services, Agribusiness, Affinity and Cause Marketing • Effectively manage team operating budget• Liaison between Video and Content Marketing as they search for Video Repository solution• Actively evaluate key partner & vendor relationships to ensure quality and cost effectiveness
  • Nationwide
    Video Producer
    Nationwide Sep 2005 - Nov 2016
    Us
    • Successfully coach & direct talent and leadership for on-camera and on-stage presence and delivery• Prepare project timelines • Conceptualize project’s artistic aspects, including talent and production design, to ensure script visualization aligns with enterprise brand and campaign-specific collateral • Developed budgeting program to expand spending transparency leading to increased partner satisfaction• Researched & implemented closed captioning process for internal video played on intranet, leading to increased video consumption from our hearing impaired associates• Diligently champion education and proper execution of Nationwide-branded video content
  • Nationwide
    Video Team Manager, Brand Identity And Creative Services
    Nationwide Jul 2013 - Aug 2015
    Us
    • Created strategic direction and 5-year roadmap for video team leading to clearer, more concise prioritization of work• Led development of and taught Brand Expression course for Marketing University’s Creative Certification track• Implemented team-review process to ensure consistency across 150+ in-house produced videos• Successfully transitioned video team of 6 associates through reorganization to Brand Identity & Creative Services team while increasing Engagement
  • Nationwide
    Video Team Manager, Corporate Communications
    Nationwide Jan 2010 - Jul 2013
    Us
    • Authored vision & data-informed strategic direction for video team; establishing a pre- and post-production only service saving Nationwide nearly 60% in production costs year over year• Responsible for multi-function visual communications and creative services staff• Provide direction on artistic design and production methods for internal and external communications• Manage a variety of company communications to internal/external resources through events and video production• Responsible for the overall holistic creative output including design, content and copy writing• Responsible for production project budgets and provide input to overall department budget• Developed governance and process for long-term media and file storage• Spearheaded development and use of in-house file-sharing site to transfer files to vendor and clients, saving hundreds of hours in the review/edit cycle
  • The Wendy'S Company
    Freelance Assistant Editor
    The Wendy'S Company Nov 2002 - Nov 2008
    Dublin, Ohio, Us
    • Digitized, selected and transcribed interviews and b-roll for the Wendy’s High School Heisman award finalists – reducing post-production turn around time in half • Edited training videos• Designed DVD menus using Photoshop
  • Magic Box Editorial
    Production Coordinator
    Magic Box Editorial Oct 2003 - Sep 2005
    • Developed and tracked budgets, and created vendor talent contracts• Responsible for delivery and removal of equipment to locations, booking lodgings and providing food services• Advanced political TV ad video shoots across the country by partnering with campaign teams to establish locations, schedules and execution of video shoots• Created and maintained Company’s website• Communicate with clients to determine and support project needs and requirements
  • Pmg Communications
    Production Assistant
    Pmg Communications Jun 2000 - Oct 2003
    • Updated and maintained Company’s website• Designed and authored DVDs and CDs• Served as principal client contact for non-creative issues

Stephanie Fry Skills

Video Production Video Editing Copywriting Creative Direction Advertising Marketing Internal Communications Social Media Marketing Communications Corporate Communications Video Editing Public Relations Management Media Relations Social Media Marketing Adobe Creative Suite Television Multimedia Content Management Web Content Strategic Communications Digital Marketing Content Development Event Management Email Marketing Event Planning Brand Development

Stephanie Fry Education Details

  • Colorado Technical University
    Colorado Technical University
    Marketing
  • Columbus State Community College
    Columbus State Community College
    Culinary Arts/Chef Training
  • The Ohio State University
    The Ohio State University
    Social And Behavioral Science

Frequently Asked Questions about Stephanie Fry

What company does Stephanie Fry work for?

Stephanie Fry works for Nationwide Financial

What is Stephanie Fry's role at the current company?

Stephanie Fry's current role is Director - Integrated Marketing at Nationwide Financial | An advocate for continuous learning and a champion for personal development, understanding ‘why’ helps us to turn wonder into wisdom..

What is Stephanie Fry's email address?

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What is Stephanie Fry's direct phone number?

Stephanie Fry's direct phone number is +120922*****

What schools did Stephanie Fry attend?

Stephanie Fry attended Colorado Technical University, Columbus State Community College, The Ohio State University.

What are some of Stephanie Fry's interests?

Stephanie Fry has interest in Children.

What skills is Stephanie Fry known for?

Stephanie Fry has skills like Video Production, Video, Editing, Copywriting, Creative Direction, Advertising, Marketing, Internal Communications, Social Media, Marketing Communications, Corporate Communications, Video Editing.

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