Stephanie Edwards

Stephanie Edwards Email and Phone Number

Fractional CMO and GTM Leader @ Independent Consultant
San Francisco, CA, US
Stephanie Edwards's Location
San Francisco, California, United States, United States
Stephanie Edwards's Contact Details

Stephanie Edwards work email

Stephanie Edwards personal email

Stephanie Edwards phone numbers

About Stephanie Edwards

Dynamic senior leader who thrives on change and loves to build. Well versed in Fortune 500, mid-market and startup environments in industries ranging from Cybersecurity to FinTech and Travel Technology. With more than half of career spent overseas in Asia, Europe and beyond, offers deep global management expertise. Passionate mentor and coach who hires and develops the best. Ardent and inveterate learner in both professional and personal life.

Stephanie Edwards's Current Company Details
Independent Consultant

Independent Consultant

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Fractional CMO and GTM Leader
San Francisco, CA, US
Stephanie Edwards Work Experience Details
  • Independent Consultant
    Fractional Cmo And Gtm Leader
    Independent Consultant
    San Francisco, Ca, Us
  • Mopo
    Chief Marketing Officer & Board Advisor
    Mopo Sep 2020 - Present
    MOPO is an early-stage startup in the Gen AI space building a conversational enterprise AI agent. Role comprises full GTM scope, including business and investor strategy, brand management, customer experience, demand generation, partnerships and channel development, and organizational leadership.
  • Independent Consultant
    Fractional Cmo & Gtm Leader
    Independent Consultant 2014 - Present
    Provide a full range of C-level go-to-market services to help organizations deliver against business and revenue objectives. Build and execute comprehensive GTM strategy, advise executive leadership, oversee change management, and architect marketing teams for optimal performance. Key client sectors and assignments include:CybersecurityConsultant and advisor to the CMO and Executive Staff members at a market leader in the Data Security & Privacy space. Built the company's 1:1 Account-Based Marketing framework, and led global strategic communications and analyst relations.FinTech- Interim CMO for an Embedded FinTech organization. Guided marketing team through leadership transition. Counseled on optimal marketing organizational structure mapped to business requirements and revenue objectives, assessed skill sets of individual team members, and provided mentorship and coaching to key employees.- Strategic marketing consultant to a major regional public transit system for the launch of their next-generation multimillion-dollar fare collection system. Scope included cross-functional and inter-agency stakeholder alignment, customer segmentation, product marketing, content strategy, communications and community outreach. Travel Technology- Board Advisor and Fractional CMO for a mobile app startup. Led all aspects of the company’s GTM efforts, including market and competitive analysis, customer acquisition and retention, campaigns and demand generation, content strategy, and partnerships and channels development. - Sales & Marketing leader and Business Unit GM for a top-tier player in the luxury property management/hospitality space. Oversaw integration following a corporate acquisition, owned BU P&L, streamlined portfolio and optimized channel model. Spearheaded strategic expansion and partnership development. Delivered 20% net revenue growth.
  • Kaspersky Lab
    Vp Global Consumer Marketing
    Kaspersky Lab 2011 - 2013
    Stadtkreis 1 Altstadt, Zurich, Ch
    Recruited to bring Fortune 500 management expertise to this $700M security software provider. Tasked with building a global consumer marketing function to drive revenue and brand recognition across the consumer sector worldwide.
  • Symantec
    Vp Worldwide Sales & Marketing, Pc Tools Business Unit
    Symantec 2009 - 2011
    San Jose, California, Us
    Led global sales, marketing and business development efforts for a new business unit in Symantec's Consumer Division following the company's acquisition of Australian software maker PC Tools.
  • Symantec
    Vp Consumer Marketing, Asia Pacific & Japan
    Symantec 2003 - 2009
    San Jose, California, Us
    Based in Singapore (5 years) and Sydney (1 year), responsible for developing and executing Symantec’s marketing strategy and programs for the consumer and small business sectors across APJ, including Japan, China, Southeast Asia, India and Australia.
  • Kurant Corporation (Acquired By Ebay)
    Vp Marketing
    Kurant Corporation (Acquired By Ebay) 2000 - 2003
    Led marketing for start-up company Kurant Corporation, a developer of eCommerce and eBusiness solutions for the small business market.
  • Symantec
    Director, Global Marketing & Research Services
    Symantec 1998 - 2000
    San Jose, California, Us
    Led central marketing organization responsible for worldwide and cross-regional campaigns, global processes and communication systems, as well as Symantec’s secondary research program and global primary research studies.
  • Symantec
    Senior Manager, International Marketing
    Symantec 1997 - 1998
    San Jose, California, Us
    Led central marketing team responsible for improving efficiency of the company’s overall marketing effort and increasing ROI on global marketing expenditure.
  • Symantec
    Manager, Asia Pacific Public Relations
    Symantec 1996 - 1997
    San Jose, California, Us
    Built and managed the public relations organization in Asia Pacific.

Stephanie Edwards Skills

Start Ups E Commerce Marketing Strategy Enterprise Software Marketing Leadership Program Management Public Relations Retail Go To Market Strategy Global Marketing Demand Generation International Marketing Strategic Partnerships Saas Consumer Marketing Business Strategy Computer Security Cross Functional Team Leadership Business Development Consumer Software Channel Cloud Computing B2b Corporate Communications Channel Partners

Stephanie Edwards Education Details

  • University Of California, Berkeley
    University Of California, Berkeley
    Rhetoric

Frequently Asked Questions about Stephanie Edwards

What company does Stephanie Edwards work for?

Stephanie Edwards works for Independent Consultant

What is Stephanie Edwards's role at the current company?

Stephanie Edwards's current role is Fractional CMO and GTM Leader.

What is Stephanie Edwards's email address?

Stephanie Edwards's email address is st****@****hoo.com

What is Stephanie Edwards's direct phone number?

Stephanie Edwards's direct phone number is (650) 527*****

What schools did Stephanie Edwards attend?

Stephanie Edwards attended University Of California, Berkeley.

What skills is Stephanie Edwards known for?

Stephanie Edwards has skills like Start Ups, E Commerce, Marketing Strategy, Enterprise Software, Marketing, Leadership, Program Management, Public Relations, Retail, Go To Market Strategy, Global Marketing, Demand Generation.

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