Marketing And Sales Director
CurrentManage multiple social media and email marketing accountsResponsible for public relations and brand awarenessResponsible for creating, printing, and distribution of marketing materialsCreated an outbound sales and community outreach strategyTrained others on social posting and brand engagement responsesWorked alongside outside agencies to achieve consistent brand awareness Strategized event experience based on attendance, demographics, and budgetCreated a database for potential leads and repeat clientele Evaluated full-time and part-time staffOrchestrated and negotiated event contractsPlanned, organized and facilitated events to achieve budgeted sales goalsResponsible for creating and implementing event, fundraising, donation, and birthday packagesResponsible for allocating revenue to correct departmentsExperience with fundraising and building relationships based on the clients interests and goals of eventResponsible for hiring and training office and facility staff Planned, organized and facilitated events upwards of 200 peopleCreate and maintain databases for potential leadsPurchase marketing supplies within budget for community outreachIndustry networking and member of the Bowling Proprietors Association of AmericaHave attended yearly regional conferences and out of state Bowl Expo and IAAPALed the Marketing and Sales teams achieving a record growth of 35% in 2 yearsImproved customer service by implementing a new Sales Methodology, CRM, and Event Liaison positionDeveloped training material for sales, event, and event check-in staff
